Gloucester Accountant Digital Visibility Index — Q3-2026

Not every firm could be measured on every pillar (Q3-2026)

15 of the firms below are missing at least one pillar: Speed & CWV (30 of 41), Content & trust (33 of 41). Where a pillar could not be measured for a firm it is excluded from that firm’s score and its remaining weights are renormalised, rather than scored zero — so those firms are ranked on less evidence than the rest, and their position should be read with that in mind. Affected: Griffiths Marshall, Pitt Godden & Taylor LLP, Randall & Payne LLP, Gloucestersphere Accountants Limited, LNH Management Solutions Limited, Harper Sheldon, B Digital Accounts, Hucclecote Accountancy Practice, Harbour Key Limited, Correct Balance LLP, Robert Powell Chartered Accountants, Bluestar Accounting, Drivers Accountant LTD, Clements Tax, Erhan Ogruc Consultants. See the methodology.

The PYC Gloucester Accountant Digital Visibility Index ranks 41 gloucester accountants on how well they perform online — website speed, technical SEO, local presence, search visibility, AI search presence and content & trust — each scored 0–100 to a single Digital Visibility Score. Measured 29 August 2026 to the published methodology.

As of Q3-2026, 3% of the 30 gloucester accountants measured on Speed & Core Web Vitals score below 50 on mobile (PYC Gloucester Accountant Digital Visibility Index, measured 29 August 2026).

Who owns the first page

Across 12 keywords there are 120 first-page organic slots. The firms in this index hold 49 of them (40.8%); 80 distinct domains appear in total.

this index (49)   directories, national chains and firms not indexed (71)

Ranking well but not currently indexed:

• knightsgroup.co.uk — 9 top-10 slots, best #1
• freeagent.com — 8 top-10 slots, best #1
• azets.com — 6 top-10 slots, best #5
• hazlewoods.co.uk — 5 top-10 slots, best #1
• yell.com — 4 top-10 slots, best #1

59.2% of the first page belongs to businesses outside this index — directories, national chains and local firms not tracked here. These firms are not mainly competing with each other.

The league table

#	Gloucester Accountant	Score	Spd	Tech	Local	Vis	AI	Cont
1	Griffiths Marshall	73	—	88	71	50	60	100
2	iLex Accountancy Services Limited	68	58	88	90	58	60	35
3	APS Accounting	67	65	75	88	28	80	54
4	Accountx	66	89	100	93	21	0	67
5	Pitt Godden & Taylor LLP	65	71	33	81	62	80	—
6	Randall & Payne LLP	65	—	88	83	42	20	87
7	Reed & Co Accountants	65	59	75	87	52	40	67
8	Hucclecote Accountancy & Taxation Services	64	59	100	91	47	0	65
9	Original Accountancy Limited	64	51	100	67	25	80	46
10	Gloucestersphere Accountants Limited	63	—	88	80	43	40	45
11	Pi Accountancy	62	63	88	94	36	0	80
12	Kingscott Dix	61	60	75	88	47	20	60
13	KJaccountants	59	99	100	67	0	0	53
14	LNH Management Solutions Limited	59	85	67	73	13	40	—
15	PBT Accountancy Limited	59	69	75	93	25	0	83
16	Clarke & Co.	57	70	75	87	38	0	45
17	Brothertons	56	73	88	78	17	0	53
18	Harper Sheldon	56	99	75	79	0	0	—
19	Abaqus	55	73	75	81	17	0	71
20	Gloucester Cloud Accountants	53	92	57	78	0	40	15
21	MBS Accountants	53	37	75	94	21	20	60
22	The Alanbrookes Group	53	56	100	59	0	0	100
23	Accounting for the Ad-Venture	52	66	100	76	0	0	35
24	Padam Walburn Accounting Services	51	59	75	81	0	0	80
25	PCD Accountancy Limited	51	63	75	79	43	0	12
26	B Digital Accounts	49	—	75	79	4	0	75
27	Burton Sweet Ltd	49	58	88	63	0	0	70
28	Hucclecote Accountancy Practice	49	78	50	87	5	0	—
29	The Accountancy & Finance House Ltd	48	62	88	73	0	0	30
30	AGR Accounts Ltd	47	62	75	63	13	0	55
31	Accountrix	46	65	75	59	25	0	20
32	Harbour Key Limited	46	—	75	83	0	0	55
33	KJ ACCOUNTS	45	69	75	56	0	0	45
34	Correct Balance LLP	44	—	75	80	0	0	—
35	BR Accounting Ltd	40	99	14	73	13	0	8
36	Macdonald & Co	36	100	14	63	0	0	3
37	Robert Powell Chartered Accountants	35	—	0	67	46	20	49
38	Bluestar Accounting	33	—	63	52	0	0	30
39	Drivers Accountant LTD	23	—	0	80	0	0	—
40	Clements Tax	19	—	0	67	0	0	—
41	Erhan Ogruc Consultants	17	—	0	59	0	0	—

Which keywords are contested, and which are open?

Every firm against every keyword, shaded by position. Darker is stronger; blank means outside the top 100. Read down a column for a contested term, across a row for a firm's reach.

	accountants	chartered accountants	best accountants	small business accountant	tax advisor	bookkeeping	self assessment help	company accounts	payroll services	accountants Quedgeley	accountants Hucclecote	bookkeeping Quedgeley
Griffiths Marshall	12	13	26	18	9	4	2	19	1	11	24	13
iLex Accountancy Services Limited	7	18	8	10	17	6		11	31	20	18	17
APS Accounting	18	14	16	16				20			27
Accountx	21		39		26			23			40
Pitt Godden & Taylor LLP	3	2	4	4	2	7	7	3	16	7	8
Randall & Payne LLP	1	1	2	7	3	20		1	26	31	25
Reed & Co Accountants	27	34	27	30	24	35		29	40	60	42
Hucclecote Accountancy & Taxation Services	2	8	15	9	6	21		17	51	15	1
Original Accountancy Limited	14	19	25				5	13			23
Gloucestersphere Accountants Limited	15	28	14	25	18	28		4		2	29	1
Pi Accountancy	9	20	17	12				16		17	22
Kingscott Dix	6	5	9	3	11	22		9	28	3	15	7
KJaccountants
LNH Management Solutions Limited							8	81	45
PBT Accountancy Limited	37		35			27	20		43			26
Clarke & Co.	62	72	63	35	52	70		43		37		15
Brothertons	29	41	50								41
Harper Sheldon
Abaqus	40	65	47							83
Gloucester Cloud Accountants
MBS Accountants	35	44	48	48				65
The Alanbrookes Group
Accounting for the Ad-Venture
Padam Walburn Accounting Services
PCD Accountancy Limited	38	29	40	46	37	37		33		13	43	10
B Digital Accounts						31
Burton Sweet Ltd
Hucclecote Accountancy Practice
The Accountancy & Finance House Ltd
AGR Accounts Ltd						39		38				27
Accountrix	54	39	60		47			73		67
Harbour Key Limited
KJ ACCOUNTS
Correct Balance LLP
BR Accounting Ltd		57	58					35
Macdonald & Co
Robert Powell Chartered Accountants	17	3	3	17	23	18		15	24	6	28	4
Bluestar Accounting
Drivers Accountant LTD
Clements Tax
Erhan Ogruc Consultants

1–3 4–10 11–20 21+ absent

Where each firm is visible

Where each firm is visible: ranked in the organic top 10 for at least one keyword, present in the local 3-pack, or named in at least one AI answer. 2 of 41 appear in all three.

Visible in	Firms	Which
All three channels	2	iLex Accountancy Services Limited, Gloucestersphere Accountants Limited
Organic + local pack	3	Hucclecote Accountancy & Taxation Services, Pi Accountancy, PCD Accountancy Limited
Organic + AI	7	Griffiths Marshall, Pitt Godden & Taylor LLP, Randall & Payne LLP, Original Accountancy Limited, Kingscott Dix, LNH Management Solutions Limited, Robert Powell Chartered Accountants
Local pack + AI	2	APS Accounting, Reed & Co Accountants
Organic only	0	—
Local pack only	1	Hucclecote Accountancy Practice
AI only	2	Gloucester Cloud Accountants, MBS Accountants
None of the three	24	Accountx, KJaccountants, PBT Accountancy Limited, Clarke & Co., Brothertons, Harper Sheldon, Abaqus, The Alanbrookes Group, Accounting for the Ad-Venture, Padam Walburn Accounting Services, B Digital Accounts, Burton Sweet Ltd, The Accountancy & Finance House Ltd, AGR Accounts Ltd, Accountrix, Harbour Key Limited, KJ ACCOUNTS, Correct Balance LLP, BR Accounting Ltd, Macdonald & Co, Bluestar Accounting, Drivers Accountant LTD, Clements Tax, Erhan Ogruc Consultants

2 of 41 firms are visible in all three channels. 24 appear in none of them.

Search visibility against AI presence

Search visibility against AI search presence. The dashed diagonal is parity; a firm far from it is strong in one channel and weak in the other.

horizontal: search visibility →   vertical: AI presence ↑

Original Accountancy Limited is the widest split: AI engines name it far more readily than search surfaces it (AI 80, visibility 25) — brand without search. Those are different problems behind a similar overall score.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

Griffiths Marshall	Griffiths Marshall — accountants Quedgeley		#11
iLex Accountancy Services Limited	iLex Accountancy Services Limited — company accounts Gloucester		#11
Kingscott Dix	Kingscott Dix — tax advisor Gloucester		#11
Griffiths Marshall	Griffiths Marshall — accountants Gloucester		#12
Pi Accountancy	Pi Accountancy — small business accountant Gloucester		#12
Griffiths Marshall	Griffiths Marshall — chartered accountants Gloucester		#13
Griffiths Marshall	Griffiths Marshall — bookkeeping Quedgeley		#13
Original Accountancy Limited	Original Accountancy Limited — company accounts Gloucester		#13
PCD Accountancy Limited	PCD Accountancy Limited — accountants Quedgeley		#13
APS Accounting	APS Accounting — chartered accountants Gloucester		#14

42 winnable positions across 14 firms sit between #11 and #20 — one page off, and closer than any keyword the index does not already measure.

Reputation: reviews against rating

Google review volume (log scale) against average rating. Bubble size is review count. The rating axis starts at 4.3 so the cluster is readable; 3 firms rated below that sit on the floor, drawn hollow and named.

horizontal: reviews (log) →   vertical: rating ↑

Review volume spans 1 to 45 and ratings 1 to 5, yet the Local pillar separates these firms by only 38 points — the raw figures discriminate where the score does not. Most reviews: 2 firms tied at 45. Highest rating: 22 firms tied at 5.

What the keyword basket is asking

Search intent across the measured keyword basket, classified by DataForSEO.

commercial		10 of 12
navigational		2 of 12

Local pack coverage across the city

Local 3-pack for “accountants near me” searched from 9 points on a 3×3 grid across a 7.5-mile square centred on 51.864, -2.238. North is up; each cell names its position and carries its coordinates and the firms found there. Each cell counts how many indexed firms hold a pack slot at that location; a chain counts wherever any of its branches appears. 9 of 9 points contain at least one indexed firm, and 9 of the 41 indexed firms appear somewhere on the grid.

N ↑

Indexed firms holding a local pack slot, by grid position from north-west to south-east

3NWnorth-west, 51.918, -2.325 — Reed & Co Accountants, iLex Accountancy Services Limited, PBT Accountancy Limited	3Nnorth, 51.918, -2.238 — PBT Accountancy Limited, Reed & Co Accountants, iLex Accountancy Services Limited	1NEnorth-east, 51.918, -2.151 — PBT Accountancy Limited
2Wwest, 51.864, -2.325 — Reed & Co Accountants, iLex Accountancy Services Limited	3·centre, 51.864, -2.238 — Reed & Co Accountants, MBS Accountants, Pi Accountancy	3Eeast, 51.864, -2.151 — Hucclecote Accountancy & Taxation Services, PBT Accountancy Limited, Hucclecote Accountancy Practice
3SWsouth-west, 51.810, -2.325 — Reed & Co Accountants, Gloucestersphere Accountants Limited, PCD Accountancy Limited	2Ssouth, 51.810, -2.238 — Hucclecote Accountancy & Taxation Services, Reed & Co Accountants	1SEsouth-east, 51.810, -2.151 — Hucclecote Accountancy & Taxation Services

3.7 miles between points

none 1 firm 2 3 of the pack

What the register says this cohort is

Companies House matched 17 of 41 businesses on an exact name with a corroborating registered address. Firms are seeded by trading name, which is how a business presents itself rather than what it is registered to do — so the mix below is often broader than the index title suggests. A company may register several SIC codes, so these counts sum to more than the number of firms. 3 matched firms list no SIC code and are absent from the table. Median company age is 14.5 years, ranging from 8.4 to 24.8. Recorded alongside the measurement and carrying no weight in any score.

SIC	Registered activity	Firms
69201	Accounting and auditing	13
69202	Bookkeeping	6
69203	Tax consultancy	4
82110	Combined office administrative services	1

Which gloucester accountant has the best website?

Griffiths Marshall tops the Q3-2026 index with a Digital Visibility Score of 73/100. Each firm has a full diagnostic scorecard linked from the table above.

How this is measured

Every score follows the same six-pillar methodology: Speed & Core Web Vitals (20%), Technical foundation (20%), Local presence (20%), Visibility (15%), AI search presence (15%) and Content & trust (10%). Each pillar links to the knowledge-base article that explains what it measures; the statistical methods behind the scoring are written up separately. Download the full dataset: JSON · CSV.

Who publishes this

The index is compiled and published by PYC, a search consultancy run by Phil Yarrow. It exists because the questions it answers — who is actually visible in a local market, and by how much — were being answered with opinion. The collection and scoring code is open source, so any figure here can be recomputed rather than taken on trust.

Related reading on the practice behind the measurements: topical authority, generative engine optimisation, and case studies from comparable service businesses.

Using this data

This dataset is published under CC BY 4.0. You may reuse it, including commercially and in AI-generated answers, provided you credit Phil Yarrow (PYC) by name and link back. That credit is a condition of use, not a courtesy.

Phil Yarrow (PYC) — Local Digital Visibility Index. https://hub.pyc.agency/indices/

That one credit covers every dataset on this site — one figure or all of them. When quoting this particular dataset precisely, the fuller form is:

Phil Yarrow (PYC) — Local Digital Visibility Index: Gloucester Accountant, Q3-2026. https://hub.pyc.agency/indices/gloucester-accountants/

Full terms: licence and attribution.

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