Swindon: how local businesses perform online

94 businesses across 4 trades, measured on the same six pillars. Median Digital Visibility Score 54.5.

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Every score in Swindon, in ten-point bands. The amber column holds the median.

Furthest behind on Technical foundation, 6.5 points below the median for every other area measured.

Cohorts in Swindon, strongest first

Trade	Firms	Median	Score
estate agents estate agents	8	70.5
veterinary practices veterinary practices	17	58
physiotherapy clinics physiotherapy clinics	40	54
architects architects	29	49

Strongest is estate agents at 70.5; weakest is architects at 49. The cross-index comparison shows how little of that gap is explained by trade or area at all.