Measured 29 August 2026 via the PYC Gloucester Accountant Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
These are specific, checkable faults on the site — not opinions about it.
Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
This firm against the sector median and the index leader, Griffiths Marshall, on every pillar.
Technical
75
Local presence
94
Visibility
21
AI search presence
20
Content & trust
60
this firm sector median leader
MBS Accountants trails Griffiths Marshall by 122 points across 4 pillars, but 66% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Local presence.
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
Griffiths Marshall leads the index with 73/100. The largest gaps are: AI search presence (20 vs 60); Content & trust (60 vs 100); Visibility (21 vs 50).
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies House
No confident match on the registered name
Real-user speed (CrUX)
Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)
Performance 39 · accessibility 95 · best practices 73 · SEO 91 — biggest losses: Render-blocking requests; Issues were logged in the `Issues` panel in Chrome Devtools; LCP request discovery
Google profile detail
22 photos · claimed · has a description · hours listed · 2 of 45 reviews are one star
Visibility (21/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.