Pitt Godden & Taylor LLP — Gloucester Accountant Digital Visibility Score

Digital Visibility Score: 65 / 100 · Rank 5 of 41

Digital Visibility Score65/100Rank 5 of 41 · top 10%Problems found1No XML sitemap foundOne page from the first1Closest: payroll services Gloucester at #16Furthest behind-42Technical: 33 against a sector median of 75

Measured 29 August 2026 via the PYC Gloucester Accountant Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	71	65.5	+5.5
Technical	33	75	−42
Local presence	81	79	+2
Visibility	62	13	+49
AI search presence	80	0	+80
Content & trust	—	54	not measured

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+5.5
Technical		-42
Local presence		+2
Visibility		+49
AI search presence		+80
Content & trust		not measured

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.

Where this firm ranks

Ranks for 11 of 12 keywords, average position 5.7, in the local 3-pack for 0 keywords.

Keyword	Position
accountants Gloucester	#3
chartered accountants Gloucester	#2
best accountants Gloucester	#4
small business accountant Gloucester	#4
tax advisor Gloucester	#2
bookkeeping Gloucester	#7
self assessment help Gloucester	#7
company accounts Gloucester	#3
payroll services Gloucester	#16
accountants Quedgeley	#7
accountants Hucclecote	#8
bookkeeping Quedgeley	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Griffiths Marshall, on every pillar.

Technical		33
Local presence		81
Visibility		62
AI search presence		80

this firm sector median leader

The whole deficit to Griffiths Marshall is Technical — 55 points. It already matches or beats the leader on Local presence, Visibility, AI search presence.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

payroll services Gloucester

#16

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 4 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✓	Who are the best accountants in Gloucester?	named
✗	Which accountant in Gloucester would you recommend for a small business?
✓	Top rated chartered accountants in Gloucester	cited by domain
✓	I need an accountant in Gloucester - who should I contact?	cited by domain
✓	Best accountants in Quedgeley, Gloucester	cited by domain

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	4
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Visibility	62	ranks for 11 of 12 keywords · average position 5.7 · local 3-pack: 0
Local presence	81	4 reviews · rated 5 · 0 new in 90 days
Technical	33	HTTPS: yes · page allows indexing: — · robots.txt allows crawling: — · sitemap: no · structured data: —

Key findings

• Technical: 33/100, below the sector median of 75.

How this compares to the leader

Griffiths Marshall leads the index with 73/100. The largest gaps are: Technical (33 vs 88).

Top fixes (ranked by impact)

1. Add valid LocalBusiness schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest Pitt Godden & Taylor LLP in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
APS Accounting	#3	67/100	2 places above you
Reed & Co Accountants	#7	65/100	2 places below you
iLex Accountancy Services Limited	#2	68/100	3 places above you
Hucclecote Accountancy & Taxation Services	#8	64/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company OC372482 · 14.5 years old · active
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 80 · accessibility 64 · best practices 78 · SEO 92 — biggest losses: Links rely on color to be distinguishable.; Heading elements are not in a sequentially-descending order; Improve image delivery
Google profile detail	9 photos · claimed · no description · hours listed
Backlinks	74 referring domains · 231 links · rank 95 · 185 broken

Where to get this fixed

Pitt Godden & Taylor LLP’s lowest-scoring pillars among those we publish remediation guidance for:

• Technical (33/100) — read SEO automation on running these technical checks continuously rather than once a quarter. Background on analysing this pillar: technical.
• Visibility (62/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveAccountx#4 · 66/100 Full indexAll 41 firms ↓ Ranked belowRandall & Payne LLP#6 · 65/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.