PCD Accountancy Limited — Gloucester Accountant Digital Visibility Score

Digital Visibility Score: 51 / 100 · Rank 25 of 41

Digital Visibility Score51/100Rank 25 of 41Problems found3No structured data on the homepageOne page from the first1Closest: accountants Quedgeley at #13Furthest behind-42Content & trust: 12 against a sector median of 54

Measured 29 August 2026 via the PYC Gloucester Accountant Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	63	65.5	−2.5
Technical	75	75	level
Local presence	79	79	level
Visibility	43	13	+30
AI search presence	0	0	level
Content & trust	12	54	−42

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-2.5
Technical		0
Local presence		0
Visibility		+30
AI search presence		0
Content & trust		-42

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
• Worth fixingVery little published contentThe homepage carries 285 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.
• Worth knowingThe site has not changed in a long timeThe homepage last reported a change 8 years ago.

Where this firm ranks

Ranks for 10 of 12 keywords, average position 32.6, in the local 3-pack for 1 keyword.

Keyword	Position
accountants Gloucester	#38
chartered accountants Gloucester	#29
best accountants Gloucester	#40
small business accountant Gloucester	#46
tax advisor Gloucester	#37
bookkeeping Gloucester	#37
self assessment help Gloucester	not in top 100
company accounts Gloucester	#33
payroll services Gloucester	not in top 100
accountants Quedgeley	#13
accountants Hucclecote	#43
bookkeeping Quedgeley	#10

The gap to the leader

This firm against the sector median and the index leader, Griffiths Marshall, on every pillar.

Technical		75
Local presence		79
Visibility		43
AI search presence		0
Content & trust		12

this firm sector median leader

PCD Accountancy Limited trails Griffiths Marshall by 168 points across 4 pillars, but 88% of that is Content & trust and AI search presence alone. It already matches or beats the leader on Local presence.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

accountants Quedgeley

#13

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best accountants in Gloucester?
✗	Which accountant in Gloucester would you recommend for a small business?
✗	Top rated chartered accountants in Gloucester
✗	I need an accountant in Gloucester - who should I contact?
✗	Best accountants in Quedgeley, Gloucester

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	1
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	12	about page: no · team page: no · credentials: no · blog or news: no · homepage: 285 words · last changed: 2908 days ago
Visibility	43	ranks for 10 of 12 keywords · average position 32.6 · local 3-pack: 1
Local presence	79	1 reviews · rated 5 · 0 new in 90 days
Technical	75	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: no

Key findings

• Content & trust: 12/100, below the sector median of 54.

How this compares to the leader

Griffiths Marshall leads the index with 73/100. The largest gaps are: Content & trust (12 vs 100); AI search presence (0 vs 60); Technical (75 vs 88).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Add about/team pages, and refresh stale content.
3. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.

Firms ranked near this one

The firms nearest PCD Accountancy Limited in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Accounting for the Ad-Venture	#23	52/100	2 places above you
Burton Sweet Ltd	#27	49/100	2 places below you
The Alanbrookes Group	#22	53/100	3 places above you
Hucclecote Accountancy Practice	#28	49/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company 07862507 · 14.8 years old · active · SIC 69201
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 63 · accessibility 73 · best practices 78 · SEO 92 — biggest losses: Render-blocking requests; Reduce unused JavaScript; Document does not have a meta description
Google profile detail	3 photos · claimed · has a description · hours listed
Backlinks	75 referring domains · 107 links · rank 92
Site structure	1 pages crawled · 0 internal links per page

Where to get this fixed

PCD Accountancy Limited’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Content & trust (12/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing this pillar: content & trust.

↑ Ranked abovePadam Walburn Accounting Services#24 · 51/100 Full indexAll 41 firms ↓ Ranked belowB Digital Accounts#26 · 49/100

---

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.