MITRE OAK LTD — Worcester Construction Digital Visibility Score

Digital Visibility Score: 39 / 100 · Rank 44 of 55

Digital Visibility Score39/100Rank 44 of 55Problems found1No XML sitemap foundFurthest behind-42Technical: 33 against a sector median of 75

Measured 29 August 2026 via the PYC Worcester Construction Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	62	61	+1
Technical	33	75	−42
Local presence	79	76	+3
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	—	37	not measured

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+1
Technical		-42
Local presence		+3
Visibility		0
AI search presence		0
Content & trust		not measured

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
builders Worcester	not in top 100
construction companies Worcester	not in top 100
best builders Worcester	not in top 100
house extensions Worcester	not in top 100
loft conversions Worcester	not in top 100
new build developers Worcester	not in top 100
commercial construction Worcester	not in top 100
groundworks contractors Worcester	not in top 100
renovation builders Worcester	not in top 100
builders St John's	not in top 100
builders Barbourne	not in top 100
construction St John's	not in top 100

The gap to the leader

This firm against the sector median and the index leader, General Builds, on every pillar.

Speed & CWV		62
Technical		33
Local presence		79
Visibility		0
AI search presence		0

this firm sector median leader

MITRE OAK LTD trails General Builds by 138 points across 5 pillars, but 72% of that is Technical and Visibility alone.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best builders in Worcester?
✗	Which construction company in Worcester would you recommend for an extension?
✗	Top rated building contractors in Worcester
✗	I need a builder in Worcester - who should I contact?
✗	Best construction firms in St John's, Worcester

Local presence

Google Business Profile.

Rating	3.3 / 5
Reviews	9
Locations	1
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

• floor3
• communication2
• the plague2
• sub contractors2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	79	9 reviews · rated 3.3
Technical	33	HTTPS: yes · page allows indexing: — · robots.txt allows crawling: — · sitemap: no · structured data: —

Key findings

• Technical: 33/100, below the sector median of 75.

How this compares to the leader

General Builds leads the index with 66/100. The largest gaps are: Technical (33 vs 100); Visibility (0 vs 32); AI search presence (0 vs 20).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add valid LocalBusiness/GeneralContractor schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.

Firms ranked near this one

The firms nearest MITRE OAK LTD in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Five Star Building	#42	40/100	2 places above you
S & S Builders	#46	38/100	2 places below you
Blocked Drain Worcester	#41	41/100	3 places above you
McMinn Developments	#47	35/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 73 · accessibility 77 · best practices 70 · SEO 92 — biggest losses: Font display; Displays images with incorrect aspect ratio; Links rely on color to be distinguishable.
Google profile detail	26 photos · claimed · has a description · no hours listed · 3 of 9 reviews are one star
Backlinks	292 referring domains · 492 links · rank 237 · 507 broken
Site structure	Not crawled — homepage HTTP 403

Where to get this fixed

MITRE OAK LTD’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveAJM Carpentry & Joinery#43 · 39/100 Full indexAll 55 firms ↓ Ranked belowBourne Site Services#45 · 38/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.