KKE Architects — Worcester Architect Digital Visibility Score
Digital Visibility Score: 47 / 100 · Rank 18 of 25
Digital Visibility Score47/100Rank 18 of 25Problems found2Structured data present, but no LocalBusiness markupOne page from the first1Closest: architectural services Worcester at #14Furthest behind-32Speed & CWV: 29 against a sector median of 61
Measured 1 September 2026 via the PYC Worcester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Median | vs median |
|---|---|---|---|
| Speed & CWV | 29 | 61 | −32 |
| Technical | 88 | 75 | +13 |
| Local presence | 67 | 78 | −11 |
| Visibility | 25 | 17 | +8 |
| AI search presence | 0 | 0 | level |
| Content & trust | 66 | 37 | +29 |
| Speed & CWV | -32 | |
|---|---|---|
| Technical | +13 | |
| Local presence | -11 | |
| Visibility | +8 | |
| AI search presence | 0 | |
| Content & trust | +29 |
Problems found
Section titled “Problems found”- Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
- Worth knowingThe site has not changed in a long timeThe homepage last reported a change 10.4 years ago.
Where this firm ranks
Section titled “Where this firm ranks”| Keyword | Position |
|---|---|
| architects Worcester | #5 |
| architect Worcester | #5 |
| architectural services Worcester | #14 |
| house extension architect Worcester | not in top 100 |
| planning application architect Worcester | #32 |
| listed building architect Worcester | not in top 100 |
| residential architects Worcester | #7 |
| commercial architects Worcester | #5 |
| self build architect Worcester | not in top 100 |
| loft conversion architect Worcester | not in top 100 |
| barn conversion architect Worcester | not in top 100 |
| conservation architect Worcester | not in top 100 |
The gap to the leader
Section titled “The gap to the leader”| Speed & CWV | 29 | |
|---|---|---|
| Technical | 88 | |
| Local presence | 67 | |
| Visibility | 25 | |
| AI search presence | 0 | |
| Content & trust | 66 |
this firm sector median leader
KKE Architects trails Taylor & Co Architects - Worcester by 135 points across 5 pillars, but 61% of that is Visibility and AI search presence alone. It already matches or beats the leader on Content & trust.
Closest to the first page
Section titled “Closest to the first page”| architectural services Worcester | #14 |
1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.
AI search presence
Section titled “AI search presence”| ✗ | Who are the best architects in Worcester? | |
| ✗ | Which architect in Worcester would you recommend for a house extension? | |
| ✗ | Top rated architectural practices in Worcester | |
| ✗ | I need an architect in Worcester - who should I contact? | |
| ✗ | Conservation architects in Worcester |
Why this score
Section titled “Why this score”| Pillar | Score | Made up of |
|---|---|---|
| Content & trust | 66 | about page: yes · team page: no · credentials: yes · blog or news: yes · homepage: 520 words · last changed: 3802 days ago |
| Visibility | 25 | ranks for 6 of 12 keywords · average position 11.3 · local 3-pack: 0 |
| Local presence | 67 | 0 reviews · 0 new in 90 days |
| Technical | 88 | HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes |
Key findings
Section titled “Key findings”- Speed & CWV: 29/100, below the sector median of 61.
- Local presence: 67/100, below the sector median of 78.
How this compares to the leader
Section titled “How this compares to the leader”Taylor & Co Architects - Worcester leads the index with 68/100. The largest gaps are: Visibility (25 vs 68); AI search presence (0 vs 40); Speed & CWV (29 vs 51).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
- Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
- Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
Firms ranked near this one
Section titled “Firms ranked near this one”| Firm | Rank | Score | Why it is here |
|---|---|---|---|
| HERLIG ARCHITECTURE | #16 | 50/100 | 2 places above you |
| Insideout architecture + interiors ltd | #20 | 40/100 | 2 places below you |
| Maverick Visuals | #15 | 51/100 | 3 places above you |
| The Feber | #21 | 39/100 | 3 places below you |
Context (not scored)
Section titled “Context (not scored)”| Companies House | Company 06531286 · 18.5 years old · active · SIC 71111 |
|---|---|
| Real-user speed (CrUX) | Too little traffic to appear in Chrome’s public dataset |
| Lighthouse (lab, mobile) | Performance 49 · accessibility 88 · best practices 78 · SEO 83 — biggest losses: Font display; Layout shift culprits; Document does not have a meta description |
| Google profile detail | 59 photos · claimed · has a description · hours listed |
| Backlinks | 130 referring domains · 245 links · rank 139 · 147 broken |
| Site structure | 1 pages crawled · 8 internal links per page · reachable in: contact 1 click, about 1 click · 13% of links use a generic anchor · 37 sitemap pages not reachable by following links |
| Sitemap | 38 URLs listed · declared in robots.txt · newest entry 28 days old · 5 of 5 sampled URLs resolve |
Where to get this fixed
Section titled “Where to get this fixed”KKE Architects’s lowest-scoring pillars among those we publish remediation guidance for:
- AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
- Visibility (25/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.