Insideout architecture + interiors ltd — Worcester Architect Digital Visibility Score

Digital Visibility Score: 40 / 100 · Rank 20 of 25

Digital Visibility Score40/100Rank 20 of 25Critical problem1Search engines are being told not to index this siteFurthest behind-19Local presence: 59 against a sector median of 78

Measured 1 September 2026 via the PYC Worcester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	65	61	+4
Technical	63	75	−12
Local presence	59	78	−19
Visibility	0	17	−17
AI search presence	0	0	level
Content & trust	25	37	−12

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+4
Technical		-12
Local presence		-19
Visibility		-17
AI search presence		0
Content & trust		-12

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
• Worth fixingVery little published contentThe homepage carries 102 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Worcester	not in top 100
architect Worcester	not in top 100
architectural services Worcester	not in top 100
house extension architect Worcester	not in top 100
planning application architect Worcester	not in top 100
listed building architect Worcester	not in top 100
residential architects Worcester	not in top 100
commercial architects Worcester	not in top 100
self build architect Worcester	not in top 100
loft conversion architect Worcester	not in top 100
barn conversion architect Worcester	not in top 100
conservation architect Worcester	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Taylor & Co Architects - Worcester, on every pillar.

Speed & CWV		65
Technical		63
Local presence		59
Visibility		0
AI search presence		0
Content & trust		25

this firm sector median leader

Insideout architecture + interiors ltd trails Taylor & Co Architects - Worcester by 195 points across 5 pillars, but 55% of that is Visibility and AI search presence alone. It already matches or beats the leader on Speed & CWV.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Worcester?
✗	Which architect in Worcester would you recommend for a house extension?
✗	Top rated architectural practices in Worcester
✗	I need an architect in Worcester - who should I contact?
✗	Conservation architects in Worcester

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	25	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 102 words
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	59	0 reviews · 0 new in 90 days
Technical	63	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: no

Key findings

• Technical: 63/100, below the sector median of 75.
• Local presence: 59/100, below the sector median of 78.
• Visibility: 0/100, below the sector median of 17.
• Content & trust: 25/100, below the sector median of 37.

How this compares to the leader

Taylor & Co Architects - Worcester leads the index with 68/100. The largest gaps are: Visibility (0 vs 68); AI search presence (0 vs 40); Technical (63 vs 100).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Insideout architecture + interiors ltd in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
KKE Architects	#18	47/100	2 places above you
GRM Web Limited	#22	36/100	2 places below you
ONE Creative environments (ONE)	#17	48/100	3 places above you
Boughton Butler	#23	20/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company 05382954 · 21.5 years old · active · SIC 71111
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 58 · accessibility 91 · best practices 81 · SEO 92 — biggest losses: Does not use HTTPS; Buttons do not have an accessible name; Network dependency tree
Google profile detail	1 photo · unclaimed · no description · no hours listed
Backlinks	39 referring domains · 123 links · rank 56
Site structure	1 pages crawled · 8 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 0% of links use a generic anchor · 7 sitemap pages not reachable by following links
Sitemap	8 URLs listed · declared in robots.txt · newest entry 110 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Insideout architecture + interiors ltd’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveFramewrap UK#19 · 43/100 Full indexAll 25 firms ↓ Ranked belowThe Feber#21 · 39/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.