Framewrap UK — Worcester Architect Digital Visibility Score
Digital Visibility Score: 43 / 100 · Rank 19 of 25
Digital Visibility Score43/100Rank 19 of 25Problems found3No XML sitemap foundFurthest behind-17Visibility: 0 against a sector median of 17
Measured 1 September 2026 via the PYC Worcester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Median | vs median |
|---|---|---|---|
| Speed & CWV | 60 | 61 | −1 |
| Technical | 75 | 75 | level |
| Local presence | 63 | 78 | −15 |
| Visibility | 0 | 17 | −17 |
| AI search presence | 0 | 0 | level |
| Content & trust | 37 | 37 | level |
| Speed & CWV | -1 | |
|---|---|---|
| Technical | 0 | |
| Local presence | -15 | |
| Visibility | -17 | |
| AI search presence | 0 | |
| Content & trust | 0 |
Problems found
Section titled “Problems found”- Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
- Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
- Worth knowingThe site has not changed in a long timeThe homepage last reported a change 10.5 years ago.
Where this firm ranks
Section titled “Where this firm ranks”| Keyword | Position |
|---|---|
| architects Worcester | not in top 100 |
| architect Worcester | not in top 100 |
| architectural services Worcester | not in top 100 |
| house extension architect Worcester | not in top 100 |
| planning application architect Worcester | not in top 100 |
| listed building architect Worcester | not in top 100 |
| residential architects Worcester | not in top 100 |
| commercial architects Worcester | not in top 100 |
| self build architect Worcester | not in top 100 |
| loft conversion architect Worcester | not in top 100 |
| barn conversion architect Worcester | not in top 100 |
| conservation architect Worcester | not in top 100 |
The gap to the leader
Section titled “The gap to the leader”| Speed & CWV | 60 | |
|---|---|---|
| Technical | 75 | |
| Local presence | 63 | |
| Visibility | 0 | |
| AI search presence | 0 | |
| Content & trust | 37 |
this firm sector median leader
Framewrap UK trails Taylor & Co Architects - Worcester by 167 points across 5 pillars, but 65% of that is Visibility and AI search presence alone. It already matches or beats the leader on Speed & CWV.
AI search presence
Section titled “AI search presence”| ✗ | Who are the best architects in Worcester? | |
| ✗ | Which architect in Worcester would you recommend for a house extension? | |
| ✗ | Top rated architectural practices in Worcester | |
| ✗ | I need an architect in Worcester - who should I contact? | |
| ✗ | Conservation architects in Worcester |
Why this score
Section titled “Why this score”| Pillar | Score | Made up of |
|---|---|---|
| Content & trust | 37 | about page: no · team page: no · credentials: no · blog or news: yes · homepage: 1,048 words · last changed: 3837 days ago |
| Visibility | 0 | ranks for 0 of 12 keywords · local 3-pack: 0 |
| Local presence | 63 | 0 reviews · 0 new in 90 days |
| Technical | 75 | HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: no · structured data: yes |
Key findings
Section titled “Key findings”- Local presence: 63/100, below the sector median of 78.
- Visibility: 0/100, below the sector median of 17.
How this compares to the leader
Section titled “How this compares to the leader”Taylor & Co Architects - Worcester leads the index with 68/100. The largest gaps are: Visibility (0 vs 68); AI search presence (0 vs 40); Technical (75 vs 100).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
- Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
- Add about/team pages, and refresh stale content.
Firms ranked near this one
Section titled “Firms ranked near this one”| Firm | Rank | Score | Why it is here |
|---|---|---|---|
| ONE Creative environments (ONE) | #17 | 48/100 | 2 places above you |
| The Feber | #21 | 39/100 | 2 places below you |
| HERLIG ARCHITECTURE | #16 | 50/100 | 3 places above you |
| GRM Web Limited | #22 | 36/100 | 3 places below you |
Context (not scored)
Section titled “Context (not scored)”| Companies House | No confident match on the registered name |
|---|---|
| Real-user speed (CrUX) | Too little traffic to appear in Chrome’s public dataset |
| Lighthouse (lab, mobile) | Performance 59 · accessibility 96 · best practices 96 · SEO 100 — biggest losses: Network dependency tree; Render-blocking requests; Font display |
| Google profile detail | 1 photo · unclaimed · no description · hours listed |
| Backlinks | 81 referring domains · 95 links · rank 41 |
| Site structure | 25 pages crawled · 32.4 internal links per page · reachable in: team 2 clicks · 3% of links use a generic anchor |
| Sitemap | not declared in robots.txt |
Where to get this fixed
Section titled “Where to get this fixed”Framewrap UK’s lowest-scoring pillars among those we publish remediation guidance for:
- Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
- AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.