Francesco Pierazzi Architects — Gloucester Architect Digital Visibility Score

Digital Visibility Score: 53 / 100 · Rank 13 of 35

Digital Visibility Score53/100Rank 13 of 35 · top 35%Problems found1The site has not changed in a long timeFurthest behind-11Local presence: 56 against a sector median of 67

Measured 1 September 2026 via the PYC Gloucester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	65	66	−1
Technical	100	75	+25
Local presence	56	67	−11
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	83	47.5	+35.5

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-1
Technical		+25
Local presence		-11
Visibility		0
AI search presence		0
Content & trust		+35.5

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth knowingThe site has not changed in a long timeThe homepage last reported a change 6 years ago.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Gloucester	not in top 100
architect Gloucester	not in top 100
architectural services Gloucester	not in top 100
house extension architect Gloucester	not in top 100
planning application architect Gloucester	not in top 100
listed building architect Gloucester	not in top 100
residential architects Gloucester	not in top 100
commercial architects Gloucester	not in top 100
self build architect Gloucester	not in top 100
loft conversion architect Gloucester	not in top 100
barn conversion architect Gloucester	not in top 100
conservation architect Gloucester	not in top 100

The gap to the leader

This firm against the sector median and the index leader, CK Architectural Gloucestershire, on every pillar.

Speed & CWV		65
Technical		100
Local presence		56
Visibility		0
AI search presence		0
Content & trust		83

this firm sector median leader

Francesco Pierazzi Architects trails CK Architectural Gloucestershire by 187 points across 3 pillars, but 94% of that is AI search presence and Visibility alone. It already matches or beats the leader on Speed & CWV, Technical, Content & trust.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Gloucester?
✗	Which architect in Gloucester would you recommend for a house extension?
✗	Top rated architectural practices in Gloucester
✗	I need an architect in Gloucester - who should I contact?
✗	Conservation architects in Gloucester

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	83	about page: yes · team page: yes · credentials: yes · blog or news: yes · homepage: 610 words · last changed: 2188 days ago
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	56	0 reviews · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

• Local presence: 56/100, below the sector median of 67.

How this compares to the leader

CK Architectural Gloucestershire leads the index with 79/100. The largest gaps are: AI search presence (0 vs 100); Visibility (0 vs 76); Local presence (56 vs 67).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Restart Google review generation and complete the Business Profile to close the local-pack gap.

Firms ranked near this one

The firms nearest Francesco Pierazzi Architects in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
SMAC Architecture	#11	58/100	2 places above you
Cotswold Architecture + Design | Contemporary Architecture & Extension Specialists	#15	51/100	2 places below you
Homeplan Drafting Services	#10	59/100	3 places above you
Joanna James Ltd	#16	50/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 61 · accessibility 87 · best practices 74 · SEO 100 — biggest losses: Largest Contentful Paint; Document does not have a main landmark.; Network dependency tree
Google profile detail	1 photo · unclaimed · no description · no hours listed
Backlinks	120 referring domains · 383 links · rank 155
Site structure	Not crawled — homepage HTTP 403

Where to get this fixed

Francesco Pierazzi Architects’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveAston Architectural Design Ltd.#12 · 55/100 Full indexAll 35 firms ↓ Ranked belowGSSArchitecture#14 · 52/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.