Homeplan Drafting Services — Gloucester Architect Digital Visibility Score

Digital Visibility Score: 59 / 100 · Rank 10 of 35

Digital Visibility Score59/100Rank 10 of 35 · top 26%Problems found2Structured data present, but no LocalBusiness markup Furthest behind-14.5Content & trust: 33 against a sector median of 47.5

Measured 1 September 2026 via the PYC Gloucester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	79	66	+13
Technical	88	75	+13
Local presence	80	67	+13
Visibility	41	0	+41
AI search presence	0	0	level
Content & trust	33	47.5	−14.5

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+13
Technical		+13
Local presence		+13
Visibility		+41
AI search presence		0
Content & trust		-14.5

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
Worth knowingThe site has not changed in a long timeThe homepage last reported a change 5.6 years ago.

Where this firm ranks

Ranks for 9 of 12 keywords, average position 25.8, in the local 3-pack for 2 keywords.

Keyword	Position
architects Gloucester	#35
architect Gloucester	#30
architectural services Gloucester	#5
house extension architect Gloucester	#6
planning application architect Gloucester	#6
listed building architect Gloucester	not in top 100
residential architects Gloucester	#25
commercial architects Gloucester	not in top 100
self build architect Gloucester	#5
loft conversion architect Gloucester	#48
barn conversion architect Gloucester	#72
conservation architect Gloucester	not in top 100

The gap to the leader

This firm against the sector median and the index leader, CK Architectural Gloucestershire, on every pillar.

Speed & CWV		79
Technical		88
Local presence		80
Visibility		41
AI search presence		0
Content & trust		33

this firm sector median leader

Homeplan Drafting Services trails CK Architectural Gloucestershire by 184 points across 4 pillars, but 74% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Speed & CWV, Local presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Gloucester?
✗	Which architect in Gloucester would you recommend for a house extension?
✗	Top rated architectural practices in Gloucester
✗	I need an architect in Gloucester - who should I contact?
✗	Conservation architects in Gloucester

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	3
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	33	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 561 words · last changed: 2027 days ago
Visibility	41	ranks for 9 of 12 keywords · average position 25.8 · local 3-pack: 2
Local presence	80	3 reviews · rated 5 · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Content & trust: 33/100, below the sector median of 47.5.

How this compares to the leader

CK Architectural Gloucestershire leads the index with 79/100. The largest gaps are: AI search presence (0 vs 100); Content & trust (33 vs 70); Visibility (41 vs 76).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Add about/team pages, and refresh stale content.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.

Firms ranked near this one

The firms nearest Homeplan Drafting Services in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
The Development Studio (TDS)	#8	60/100	2 places above you
Aston Architectural Design Ltd.	#12	55/100	2 places below you
Pier Architects Ltd.	#7	60/100	3 places above you
Francesco Pierazzi Architects	#13	53/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 72 · accessibility 93 · best practices 81 · SEO 100 — biggest losses: Links do not have a discernible name; Avoid multiple page redirects; Heading elements are not in a sequentially-descending order
Google profile detail	1 photo · unclaimed · no description · hours listed
Backlinks	47 referring domains · 247 links · rank 76
Site structure	1 pages crawled · 21 internal links per page · reachable in: contact 1 click, about 1 click · 0% of links use a generic anchor · 4 sitemap pages not reachable by following links
Sitemap	5 URLs listed · declared in robots.txt · newest entry 816 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Homeplan Drafting Services’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Content & trust (33/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing this pillar: content & trust.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.