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Exeter Osteo — Exeter Physiotherapy Digital Visibility Score

Digital Visibility Score: 40 / 100 · Rank 49 of 53

Measured 1 September 2026 via the PYC Exeter Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5061−11
Technical5088−38
Local presence6877−9
Visibility44level
AI search presence00level
Content & trust5555level
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-11
Technical-38
Local presence-9
Visibility0
AI search presence0
Content & trust0
1 critical problem found. These are specific, checkable faults on the site — not opinions about it.
  • CriticalThe site is not served over HTTPSBrowsers mark it as not secure, and it is a ranking signal in its own right.
  • Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
  • Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
Ranks for 1 of 12 keywords, average position 12, in the local 3-pack for 0 keywords.
KeywordPosition
physiotherapy Exeternot in top 100
physio Exeternot in top 100
best physiotherapist Exeternot in top 100
sports injury clinic Exeternot in top 100
back pain treatment Exeternot in top 100
chiropractor Exeternot in top 100
osteopath Exeter#12
private physio Exeternot in top 100
rehabilitation clinic Exeternot in top 100
physiotherapy Heavitreenot in top 100
physiotherapy St Leonardsnot in top 100
physio Heavitreenot in top 100
This firm against the sector median and the index leader, Quay Kinetics Physio & Sports Injury Clinic, on every pillar.
Speed & CWV50
Technical50
Local presence68
Visibility4
AI search presence0
Content & trust55

this firm sector median leader

Exeter Osteo trails Quay Kinetics Physio & Sports Injury Clinic by 260 points across 5 pillars, but 58% of that is AI search presence and Technical alone. It already matches or beats the leader on Speed & CWV.

Ranked between #11 and #20 — one page from the first, ordered by how close.
osteopath Exeter#12

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
Who are the best physiotherapists in Exeter?
Which physio clinic in Exeter would you recommend for a sports injury?
Top rated physiotherapy in Exeter
I have back pain and live in Exeter - who should I see?
Best physiotherapy in Heavitree, Exeter
Google Business Profile.
Rating5 / 5
Reviews9
Locations1
Reviews in last 90 days0
Address matches websiteyes
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • treatment3
  • experienced staff2
  • back pain relief2
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust55about page: yes · team page: yes · credentials: no · blog or news: no · homepage: 565 words
Visibility4ranks for 1 of 12 keywords · average position 12 · local 3-pack: 0
Local presence689 reviews · rated 5 · 0 new in 90 days
Technical50HTTPS: no · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: no · structured data: no
  • Speed & CWV: 50/100, below the sector median of 61.
  • Technical: 50/100, below the sector median of 88.

Quay Kinetics Physio & Sports Injury Clinic leads the index with 81/100. The largest gaps are: AI search presence (0 vs 100); Technical (50 vs 100); Content & trust (55 vs 95).

  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
The firms nearest Exeter Osteo in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Heavitree Road Chiropractic Centre#4742/1002 places above you
Heavitree Osteopaths#5121/1002 places below you
Exeter McTimoney Chiropractic Clinic#4642/1003 places above you
Clyde House Chiropractors Exeter#5219/1003 places below you
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 58 · accessibility 78 · best practices 78 · SEO 92 — biggest losses: LCP request discovery; Font display; Avoid multiple page redirects
Google profile detail1 photo · claimed · has a description · no hours listed · 0 of 9 reviews are one star
Backlinks57 referring domains · 121 links · rank 87
Site structure1 pages crawled · 12 internal links per page · reachable in: contact 1 click · 0% of links use a generic anchor
Sitemapnot declared in robots.txt

Exeter Osteo’s lowest-scoring pillars among those we publish remediation guidance for:


How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.