Severn Veterinary Centre, Tybridge House — Worcester Vet Digital Visibility Score

Digital Visibility Score: 79 / 100 · Rank 1 of 15

Digital Visibility Score79/100Rank 1 of 15 · top 1%Problems found3Structured data present, but no LocalBusiness markup One page from the first1Closest: vet costs Worcester at #14 Furthest behind-3Speed & CWV: 58 against a sector median of 61

Measured 1 September 2026 via the PYC Worcester Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	58	61	−3
Technical	88	88	level
Local presence	86	82	+4
Visibility	78	38	+40
AI search presence	100	0	+100
Content & trust	62	46	+16

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-3
Technical		0
Local presence		+4
Visibility		+40
AI search presence		+100
Content & trust		+16

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
Worth fixingVery little published contentThe homepage carries 261 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.
Worth knowingThe site has not changed in a long timeThe homepage last reported a change 2.2 years ago.

Where this firm ranks

Ranks for 12 of 12 keywords, average position 3.9, in the local 3-pack for 4 keywords.

Keyword	Position
vets Worcester	#4
veterinary practice Worcester	#2
best vets Worcester	#6
emergency vet Worcester	#3
cat vet Worcester	#3
dog vet Worcester	#1
24 hour vet Worcester	#4
vet costs Worcester	#14
animal hospital Worcester	#1
vets St Johns	#2
vets Barbourne	#5
veterinary St Johns	#2

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

vet costs Worcester

#14

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 5 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✓	Who are the best vets in Worcester?	cited by domain
✓	Which veterinary practice in Worcester would you recommend?	cited by domain
✓	Top rated vets in Worcester	cited by domain
✓	My pet is unwell in Worcester - which vet should I call?	cited by domain
✓	Best vets in St Johns, Worcester	cited by domain

Local presence

Google Business Profile.

Rating	4.56 / 5
Reviews	221
Locations	2
Reviews in last 90 days	4
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

reception team14
insurance claims5
hydrotherapy3
kind vet3
cruciate ligament surgeries2
guinea pig care2
microchip2
nervous cat2
friendly greeting2
family support2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	62	about page: yes · team page: yes · credentials: yes · blog or news: no · homepage: 261 words · last changed: 818 days ago
Visibility	78	ranks for 12 of 12 keywords · average position 3.9 · local 3-pack: 4
Local presence	86	221 reviews · rated 4.56 · 4 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

Top fixes (ranked by impact)

Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
Add about/team pages, and refresh stale content.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.

Firms ranked near this one

The firms nearest Severn Veterinary Centre, Tybridge House in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Henwick Vets	#3	76/100	2 places below you
Brentknoll Vets in Worcester	#4	68/100	3 places below you
MacArthur Barstow & Gibbs - Worcester Vets	#5	65/100	4 places below you
Dignipets Worcester	#6	61/100	5 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 56 · accessibility 82 · best practices 41 · SEO 92 — biggest losses: Issues were logged in the `Issues` panel in Chrome Devtools; Uses third-party cookies; Uses deprecated APIs
Google profile detail	37 photos · claimed · has a description · hours listed · 7 of 139 reviews are one star
Backlinks	118 referring domains · 950 links · rank 182 · 6 broken
Site structure	1 pages crawled · 84 internal links per page · reachable in: contact 1 click, about 1 click, team 1 click, services 1 click · 0% of links use a generic anchor · 26 sitemap pages not reachable by following links
Sitemap	27 URLs listed · declared in robots.txt · newest entry 18 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Severn Veterinary Centre, Tybridge House’s lowest-scoring pillars among those we publish remediation guidance for:

Content & trust (62/100) and Visibility (78/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing these pillars: content & trust, visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.