Canine Hydrotherapy with Mia Hanton Veterinary Physiotherapy — Swindon Vet Digital Visibility Score

Digital Visibility Score: 39 / 100 · Rank 17 of 17

Digital Visibility Score39/100Rank 17 of 17Furthest behind-47Content & trust: 15 against a sector median of 62

Measured 1 September 2026 via the PYC Swindon Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	42	59	−17
Technical	100	88	+12
Local presence	44	78	−34
Visibility	0	38	−38
AI search presence	0	20	−20
Content & trust	15	62	−47

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-17
Technical		+12
Local presence		-34
Visibility		-38
AI search presence		-20
Content & trust		-47

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
vets Swindon	not in top 100
veterinary practice Swindon	not in top 100
best vets Swindon	not in top 100
emergency vet Swindon	not in top 100
cat vet Swindon	not in top 100
dog vet Swindon	not in top 100
24 hour vet Swindon	not in top 100
vet costs Swindon	not in top 100
animal hospital Swindon	not in top 100
vets Old Town	not in top 100
vets Wroughton	not in top 100
veterinary Old Town	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Drove Vets Stratton | Swindon, on every pillar.

Speed & CWV		42
Technical		100
Local presence		44
Visibility		0
AI search presence		0

this firm sector median leader

Canine Hydrotherapy with Mia Hanton Veterinary Physiotherapy trails Drove Vets Stratton | Swindon by 280 points across 4 pillars, but 67% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best vets in Swindon?
✗	Which veterinary practice in Swindon would you recommend?
✗	Top rated vets in Swindon
✗	My pet is unwell in Swindon - which vet should I call?
✗	Best vets in Old Town, Swindon

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	15	about page: no · team page: no · credentials: no · blog or news: no · homepage: 670 words
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	44	0 reviews · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

• Speed & CWV: 42/100, below the sector median of 59.
• Local presence: 44/100, below the sector median of 78.
• Visibility: 0/100, below the sector median of 38.
• AI search presence: 0/100, below the sector median of 20.
• Content & trust: 15/100, below the sector median of 62.

How this compares to the leader

Drove Vets Stratton | Swindon leads the index with 93/100. The largest gaps are: AI search presence (0 vs 100); Visibility (0 vs 87); Local presence (44 vs 97).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Canine Hydrotherapy with Mia Hanton Veterinary Physiotherapy in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Shaw Veterinary Centre	#15	46/100	2 places above you
Animal Physiotherapy Ltd	#14	47/100	3 places above you
Woozelbears Hydrotherapy and Grooming	#13	48/100	4 places above you
Cloud 9 Vets	#12	49/100	5 places above you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 63 · accessibility 93 · best practices 100 · SEO 92 — biggest losses: Font display; Reduce unused CSS; Improve image delivery
Google profile detail	1 photo · unclaimed · no description · no hours listed
Backlinks	12 referring domains · 19 links · rank 0
Site structure	1 pages crawled · 13 internal links per page · 8% of links use a generic anchor · 4 sitemap pages not reachable by following links
Sitemap	5 URLs listed · declared in robots.txt · newest entry 417 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Canine Hydrotherapy with Mia Hanton Veterinary Physiotherapy’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveJollyes Pet Clinic - Swindon#16 · 44/100 Full indexAll 17 firms Bottom of the index

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.