Silicon EC UK Limited — Swindon Architect Digital Visibility Score

Digital Visibility Score: 45 / 100 · Rank 23 of 29

Digital Visibility Score45/100Rank 23 of 29 Problems found2Structured data present, but no LocalBusiness markup Furthest behind-20Speed & CWV: 46 against a sector median of 66

Measured 1 September 2026 via the PYC Swindon Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	46	66	−20
Technical	75	75	level
Local presence	81	77	+4
Visibility	0	7	−7
AI search presence	0	0	level
Content & trust	42	30	+12

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-20
Technical		0
Local presence		+4
Visibility		-7
AI search presence		0
Content & trust		+12

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
Worth fixingNo mobile viewport tagThe page is not telling phones how to lay itself out. Most local searches happen on one.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Swindon	not in top 100
architect Swindon	not in top 100
architectural services Swindon	not in top 100
house extension architect Swindon	not in top 100
planning application architect Swindon	not in top 100
listed building architect Swindon	not in top 100
residential architects Swindon	not in top 100
commercial architects Swindon	not in top 100
self build architect Swindon	not in top 100
loft conversion architect Swindon	not in top 100
barn conversion architect Swindon	not in top 100
conservation architect Swindon	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Oc Architects, on every pillar.

Speed & CWV		46
Technical		75
Local presence		81
Visibility		0
AI search presence		0
Content & trust		42

this firm sector median leader

Silicon EC UK Limited trails Oc Architects by 194 points across 5 pillars, but 78% of that is AI search presence and Visibility alone. It already matches or beats the leader on Local presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Swindon?
✗	Which architect in Swindon would you recommend for a house extension?
✗	Top rated architectural practices in Swindon
✗	I need an architect in Swindon - who should I contact?
✗	Conservation architects in Swindon

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	2
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	42	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 617 words · last changed: 323 days ago
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	81	2 reviews · rated 5 · 0 new in 90 days
Technical	75	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Speed & CWV: 46/100, below the sector median of 66.

How this compares to the leader

Oc Architects leads the index with 74/100. The largest gaps are: AI search presence (0 vs 80); Visibility (0 vs 72); Speed & CWV (46 vs 68).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Silicon EC UK Limited in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Wiltshire Build Solutions	#21	46/100	2 places above you
Neil Armstrong Architectural Services	#25	42/100	2 places below you
Sovereign Structures	#20	46/100	3 places above you
Hawkridge Studio	#26	41/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 40 · accessibility 70 · best practices 48 · SEO 85 — biggest losses: Avoid multiple page redirects; Image elements do not have `[alt]` attributes; Reduce unused CSS
Google profile detail	190 photos · claimed · has a description · hours listed
Backlinks	118 referring domains · 2747 links · rank 296
Site structure	8 pages crawled · 16.5 internal links per page · reachable in: contact 1 click · 0% of links use a generic anchor · 288 sitemap pages not reachable by following links
Sitemap	291 URLs listed · declared in robots.txt · newest entry 1175 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Silicon EC UK Limited’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.