Offgrid Architecture — Swindon Architect Digital Visibility Score

Digital Visibility Score: 70 / 100 · Rank 2 of 29

Digital Visibility Score70/100Rank 2 of 29 · top 4%Critical problem1Search engines are being told not to index this site One page from the first3Closest: residential architects Swindon at #15 Furthest behind-2Speed & CWV: 64 against a sector median of 66

Measured 1 September 2026 via the PYC Swindon Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	64	66	−2
Technical	88	75	+13
Local presence	84	77	+7
Visibility	41	7	+34
AI search presence	80	0	+80
Content & trust	50	30	+20

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-2
Technical		+13
Local presence		+7
Visibility		+34
AI search presence		+80
Content & trust		+20

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.

Where this firm ranks

Ranks for 9 of 12 keywords, average position 27.8, in the local 3-pack for 2 keywords.

Keyword	Position
architects Swindon	#19
architect Swindon	#17
architectural services Swindon	not in top 100
house extension architect Swindon	not in top 100
planning application architect Swindon	#24
listed building architect Swindon	#52
residential architects Swindon	#15
commercial architects Swindon	#38
self build architect Swindon	#23
loft conversion architect Swindon	not in top 100
barn conversion architect Swindon	#61
conservation architect Swindon	#1

The gap to the leader

This firm against the sector median and the index leader, Oc Architects, on every pillar.

Speed & CWV		64
Technical		88
Local presence		84
Visibility		41
AI search presence		80
Content & trust		50

this firm sector median leader

The whole deficit to Oc Architects is Visibility and Speed & CWV — 35 points. It already matches or beats the leader on Technical, Local presence, AI search presence, Content & trust.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

residential architects Swindon		#15
architect Swindon		#17
architects Swindon		#19

3 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 4 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✓	Who are the best architects in Swindon?	cited by domain
✓	Which architect in Swindon would you recommend for a house extension?	cited by domain
✗	Top rated architectural practices in Swindon
✓	I need an architect in Swindon - who should I contact?	cited by domain
✓	Conservation architects in Swindon	cited by domain

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	4
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	50	about page: yes · team page: no · credentials: no · blog or news: yes · homepage: 325 words
Visibility	41	ranks for 9 of 12 keywords · average position 27.8 · local 3-pack: 2
Local presence	84	4 reviews · rated 5 · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

Oc Architects leads the index with 74/100. The largest gaps are: Visibility (41 vs 72).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Add about/team pages, and refresh stale content.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest Offgrid Architecture in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Edward Tucker Architecture Ltd	#4	61/100	2 places below you
Pendle Property Design	#5	61/100	3 places below you
Home Plan Design Services	#6	59/100	4 places below you
Allan Corfield Architects Ltd	#7	58/100	5 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 61 · accessibility 88 · best practices 78 · SEO 100 — biggest losses: Duplicated JavaScript; Forced reflow; Browser errors were logged to the console
Google profile detail	12 photos · claimed · has a description · hours listed
Backlinks	29 referring domains · 35 links · rank 62
Site structure	1 pages crawled · 11 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 0% of links use a generic anchor · 6 sitemap pages not reachable by following links
Sitemap	6 URLs listed · declared in robots.txt · newest entry 642 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Offgrid Architecture’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (41/100) and Content & trust (50/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing these pillars: visibility, content & trust.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.