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The Good Physio — Exeter Physiotherapy Digital Visibility Score

Digital Visibility Score: 64 / 100 · Rank 10 of 53

Measured 1 September 2026 via the PYC Exeter Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5261−9
Technical8888level
Local presence7877+1
Visibility344+30
AI search presence800+80
Content & trust3555−20
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-9
Technical0
Local presence+1
Visibility+30
AI search presence+80
Content & trust-20
These are specific, checkable faults on the site — not opinions about it.
  • Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
Ranks for 7 of 12 keywords, average position 12, in the local 3-pack for 3 keywords.
KeywordPosition
physiotherapy Exeter#7
physio Exeter#6
best physiotherapist Exeter#1
sports injury clinic Exeter#32
back pain treatment Exeter#24
chiropractor Exeternot in top 100
osteopath Exeternot in top 100
private physio Exeter#9
rehabilitation clinic Exeternot in top 100
physiotherapy Heavitreenot in top 100
physiotherapy St Leonards#5
physio Heavitreenot in top 100
This firm against the sector median and the index leader, Quay Kinetics Physio & Sports Injury Clinic, on every pillar.
Speed & CWV52
Technical88
Local presence78
Visibility34
AI search presence80
Content & trust35

this firm sector median leader

The Good Physio trails Quay Kinetics Physio & Sports Injury Clinic by 122 points across 5 pillars, but 67% of that is Content & trust and Local presence alone. It already matches or beats the leader on Speed & CWV.

Named in 4 of 5 AI answers. A domain citation is stronger evidence than a name mention.
Who are the best physiotherapists in Exeter?cited by domain
Which physio clinic in Exeter would you recommend for a sports injury?cited by domain
Top rated physiotherapy in Exetercited by domain
I have back pain and live in Exeter - who should I see?cited by domain
Best physiotherapy in Heavitree, Exeter
Google Business Profile.
Rating5 / 5
Reviews60
Locations1
Reviews in last 90 days0
Address matches websiteyes
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • back pain treatment11
  • injury recovery6
  • exercise guidance5
  • knee pain treatment4
  • root cause identification4
  • quick recovery4
  • calf pain treatment2
  • frozen shoulder2
  • knee surgery2
  • clear plan2
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust35about page: no · team page: no · credentials: no · blog or news: yes · homepage: 554 words
Visibility34ranks for 7 of 12 keywords · average position 12 · local 3-pack: 3
Local presence7860 reviews · rated 5 · 0 new in 90 days
Technical88HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes
  • Content & trust: 35/100, below the sector median of 55.

Quay Kinetics Physio & Sports Injury Clinic leads the index with 81/100. The largest gaps are: Content & trust (35 vs 95); Local presence (78 vs 100); AI search presence (80 vs 100).

  1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  2. Add about/team pages, and refresh stale content.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
The firms nearest The Good Physio in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Peak Physio Ltd#865/1002 places above you
Cathedral Physiotherapy#1258/1002 places below you
Innate Health Chiropractic - Chiropractor Exeter#765/1003 places above you
Elemental Chiropractic (Exeter)#1358/1003 places below you
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 53 · accessibility 94 · best practices 100 · SEO 100 — biggest losses: Font display; Network dependency tree; Render-blocking requests
Google profile detail7 photos · claimed · has a description · hours listed · 0 of 60 reviews are one star
Backlinks77 referring domains · 87 links · rank 119 · 61 broken
Site structure25 pages crawled · 32.4 internal links per page · reachable in: contact 2 clicks, about 2 clicks, services 1 click · 0% of links use a generic anchor
Sitemap33 URLs listed · declared in robots.txt · newest entry 41 days old · 5 of 5 sampled URLs resolve

The Good Physio’s lowest-scoring pillars among those we publish remediation guidance for:

  • Visibility (34/100) and Content & trust (35/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing these pillars: visibility, content & trust.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.