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Cathedral Physiotherapy — Exeter Physiotherapy Digital Visibility Score

Digital Visibility Score: 58 / 100 · Rank 12 of 53

Measured 1 September 2026 via the PYC Exeter Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5261−9
Technical6388−25
Local presence7777level
Visibility454+41
AI search presence400+40
Content & trust7055+15
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-9
Technical-25
Local presence0
Visibility+41
AI search presence+40
Content & trust+15
1 critical problem found. These are specific, checkable faults on the site — not opinions about it.
  • CriticalThe site is not served over HTTPSBrowsers mark it as not secure, and it is a ranking signal in its own right.
  • Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
Ranks for 4 of 12 keywords, average position 4.3, in the local 3-pack for 5 keywords.
KeywordPosition
physiotherapy Exeter#4
physio Exeter#4
best physiotherapist Exeter#3
sports injury clinic Exeternot in top 100
back pain treatment Exeternot in top 100
chiropractor Exeternot in top 100
osteopath Exeternot in top 100
private physio Exeter#6
rehabilitation clinic Exeternot in top 100
physiotherapy Heavitreenot in top 100
physiotherapy St Leonardsnot in top 100
physio Heavitreenot in top 100
This firm against the sector median and the index leader, Quay Kinetics Physio & Sports Injury Clinic, on every pillar.
Speed & CWV52
Technical63
Local presence77
Visibility45
AI search presence40
Content & trust70

this firm sector median leader

Cathedral Physiotherapy trails Quay Kinetics Physio & Sports Injury Clinic by 145 points across 4 pillars, but 67% of that is AI search presence and Technical alone. It already matches or beats the leader on Speed & CWV, Visibility.

Named in 2 of 5 AI answers. A domain citation is stronger evidence than a name mention.
Who are the best physiotherapists in Exeter?cited by domain
Which physio clinic in Exeter would you recommend for a sports injury?
Top rated physiotherapy in Exetercited by domain
I have back pain and live in Exeter - who should I see?
Best physiotherapy in Heavitree, Exeter
Google Business Profile.
Rating5 / 5
Reviews74
Locations1
Reviews in last 90 days0
Address matches websiteyes
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • exercise plan9
  • friendly staff7
  • thoroughness6
  • injury help4
  • kind staff4
  • sciatica treatment3
  • knee injury2
  • muscle strengthening2
  • professional manner2
  • neck pain2
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust70about page: yes · team page: no · credentials: yes · blog or news: yes · homepage: 316 words
Visibility45ranks for 4 of 12 keywords · average position 4.3 · local 3-pack: 5
Local presence7774 reviews · rated 5 · 0 new in 90 days
Technical63HTTPS: no · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: no
  • Technical: 63/100, below the sector median of 88.

Quay Kinetics Physio & Sports Injury Clinic leads the index with 81/100. The largest gaps are: AI search presence (40 vs 100); Technical (63 vs 100); Content & trust (70 vs 95).

  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
The firms nearest Cathedral Physiotherapy in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
The Good Physio#1064/1002 places above you
John Wyn Parry BSc (Hons) reg Osteopath MBAcC#1458/1002 places below you
Magdalen Health#964/1003 places above you
Julia Gamlen at Easy Breathe Physiotherapy#1557/1003 places below you
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseCompany 09724093 · 11.1 years old · active · SIC 86900
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 58 · accessibility 93 · best practices 56 · SEO 92 — biggest losses: Links do not have a discernible name; Does not redirect HTTP traffic to HTTPS; Background and foreground colors do not have a sufficient contrast ratio.
Google profile detail17 photos · claimed · no description · hours listed · 0 of 74 reviews are one star
Backlinks37 referring domains · 54 links · rank 38
Site structure20 pages crawled · 34.9 internal links per page · reachable in: about 1 click · 4% of links use a generic anchor
Sitemap21 URLs listed · not declared in robots.txt · newest entry 21 days old · 5 of 5 sampled URLs resolve

Cathedral Physiotherapy’s lowest-scoring pillars among those we publish remediation guidance for:


How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.