Measured 1 September 2026 via the PYC Cheltenham Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
These are specific, checkable faults on the site — not opinions about it.
Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
This firm against the sector median and the index leader, Cotswold Physiotherapy Centre LLP, on every pillar.
Speed & CWV
68
Technical
75
Local presence
93
Visibility
42
AI search presence
0
Content & trust
100
this firm sector median leader
The Medical - Cheltenham trails Cotswold Physiotherapy Centre LLP by 115 points across 3 pillars, but 91% of that is AI search presence and Technical alone. It already matches or beats the leader on Speed & CWV, Local presence, Content & trust.
Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.
Lab (Lighthouse, mobile)
6.2s
one throttled load on a datacentre machine
Field (real users)
1.5s
75th percentile of actual Chrome visitors over 28 days
The lab figure is 4.2× the real-user figure. Both agree there is a problem, and the field data confirms real visitors are affected. This is worth fixing. The metric failing for real users is layout shift (CLS).
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
Cotswold Physiotherapy Centre LLP leads the index with 75/100. The largest gaps are: AI search presence (0 vs 80); Technical (75 vs 100); Visibility (42 vs 52).
Visibility (42/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.