Georgina Taft — Cheltenham Physiotherapy Digital Visibility Score

Digital Visibility Score: 60 / 100 · Rank 12 of 68

Digital Visibility Score60/100Rank 12 of 68 · top 16%Furthest behind-9Local presence: 66 against a sector median of 75

Measured 1 September 2026 via the PYC Cheltenham Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	61	64	−3
Technical	100	88	+12
Local presence	66	75	−9
Visibility	21	4	+17
AI search presence	40	0	+40
Content & trust	55	46	+9

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-3
Technical		+12
Local presence		-9
Visibility		+17
AI search presence		+40
Content & trust		+9

Where this firm ranks

Ranks for 5 of 12 keywords, average position 42.8, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Cheltenham	#38
physio Cheltenham	#41
best physiotherapist Cheltenham	#39
sports injury clinic Cheltenham	#41
back pain treatment Cheltenham	not in top 100
chiropractor Cheltenham	not in top 100
osteopath Cheltenham	not in top 100
private physio Cheltenham	not in top 100
rehabilitation clinic Cheltenham	not in top 100
physiotherapy Montpellier	not in top 100
physiotherapy Charlton Kings	#55
physio Montpellier	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Cotswold Physiotherapy Centre LLP, on every pillar.

Speed & CWV		61
Technical		100
Local presence		66
Visibility		21
AI search presence		40
Content & trust		55

this firm sector median leader

Georgina Taft trails Cotswold Physiotherapy Centre LLP by 99 points across 4 pillars, but 72% of that is AI search presence and Visibility alone. It already matches or beats the leader on Speed & CWV, Technical.

AI search presence

Named in 2 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✓	Who are the best physiotherapists in Cheltenham?	cited by domain
✗	Which physio clinic in Cheltenham would you recommend for a sports injury?
✓	Top rated physiotherapy in Cheltenham	cited by domain
✗	I have back pain and live in Cheltenham - who should I see?
✗	Best physiotherapy in Montpellier, Cheltenham

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	5
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	55	about page: no · team page: yes · credentials: yes · blog or news: no · homepage: 528 words
Visibility	21	ranks for 5 of 12 keywords · average position 42.8 · local 3-pack: 0
Local presence	66	5 reviews · rated 5 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

Cotswold Physiotherapy Centre LLP leads the index with 75/100. The largest gaps are: AI search presence (40 vs 80); Visibility (21 vs 52); Content & trust (55 vs 70).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Georgina Taft in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Back In Shape Cheltenham	#10	61/100	2 places above you
Gloucester Chiropractors	#14	59/100	2 places below you
Hands On Wellbeing	#9	62/100	3 places above you
Osteopaths Karl Turner & Edric Lau	#15	59/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 57 · accessibility 100 · best practices 81 · SEO 100 — biggest losses: Reduce unused JavaScript; Avoid multiple page redirects; Render-blocking requests
Google profile detail	2 photos · claimed · no description · hours listed · 0 of 5 reviews are one star
Backlinks	45 referring domains · 57 links · rank 58 · 7 broken
Site structure	1 pages crawled · 33 internal links per page · reachable in: contact 1 click, team 1 click · 0% of links use a generic anchor · 12 sitemap pages not reachable by following links
Sitemap	12 URLs listed · declared in robots.txt · newest entry 605 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Georgina Taft’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (21/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (40/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.