KFM Construction — Cheltenham Construction Digital Visibility Score

Digital Visibility Score: 55 / 100 · Rank 9 of 52

Digital Visibility Score55/100Rank 9 of 52 · top 16%Furthest behind-8Technical: 67 against a sector median of 75

Measured 29 August 2026 via the PYC Cheltenham Construction Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	100	63	+37
Technical	67	75	−8
Local presence	79	76	+3
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	—	40	not measured

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+37
Technical		-8
Local presence		+3
Visibility		0
AI search presence		0
Content & trust		not measured

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
builders Cheltenham	not in top 100
construction companies Cheltenham	not in top 100
best builders Cheltenham	not in top 100
house extensions Cheltenham	not in top 100
loft conversions Cheltenham	not in top 100
new build developers Cheltenham	not in top 100
commercial construction Cheltenham	not in top 100
groundworks contractors Cheltenham	not in top 100
renovation builders Cheltenham	not in top 100
builders Montpellier	not in top 100
builders Charlton Kings	not in top 100
construction Montpellier	not in top 100

The gap to the leader

This firm against the sector median and the index leader, The Little Conservatory Company LTD, on every pillar.

Speed & CWV		100
Technical		67
Local presence		79
Visibility		0
AI search presence		0

this firm sector median leader

KFM Construction trails The Little Conservatory Company LTD by 82 points across 3 pillars, but 78% of that is Technical and Visibility alone. It already matches or beats the leader on Speed & CWV, AI search presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best builders in Cheltenham?
✗	Which construction company in Cheltenham would you recommend for an extension?
✗	Top rated building contractors in Cheltenham
✗	I need a builder in Cheltenham - who should I contact?
✗	Best construction firms in Montpellier, Cheltenham

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	1
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	79	1 reviews · rated 5 · 0 new in 90 days
Technical	67	HTTPS: yes · page allows indexing: — · robots.txt allows crawling: — · sitemap: yes · structured data: —

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

The Little Conservatory Company LTD leads the index with 68/100. The largest gaps are: Technical (67 vs 100); Visibility (0 vs 31); Local presence (79 vs 97).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Add valid LocalBusiness/GeneralContractor schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.

Firms ranked near this one

The firms nearest KFM Construction in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
ITS Cheltenham	#7	57/100	2 places above you
Ryan Meadows Group LTD	#11	54/100	2 places below you
BRG Technologies	#6	57/100	3 places above you
Eleven Builders Ltd	#12	53/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 100 · accessibility 95 · best practices 96 · SEO 36 — biggest losses: Document does not have a main landmark.; Browser errors were logged to the console; Page is blocked from indexing
Google profile detail	129 photos · claimed · has a description · hours listed
Backlinks	32 referring domains · 46 links · rank 0
Site structure	Not crawled — homepage HTTP 500

Where to get this fixed

KFM Construction’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.