Architectural Services Bath - Architects Loft Conversions Bath - Philip Clifford Design — Bath Architect Digital Visibility Score

Digital Visibility Score: 40 / 100 · Rank 71 of 80

Digital Visibility Score40/100Rank 71 of 80Problems found2No structured data on the homepageFurthest behind-32Speed & CWV: 31 against a sector median of 63

Measured 31 August 2026 via the PYC Bath Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	31	63	−32
Technical	57	88	−31
Local presence	59	78.5	−19.5
Visibility	25	0	+25
AI search presence	20	0	+20
Content & trust	42	37	+5

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-32
Technical		-31
Local presence		-19.5
Visibility		+25
AI search presence		+20
Content & trust		+5

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
• Worth fixingVery little published contentThe homepage carries 204 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 6 of 12 keywords, average position 38.5, in the local 3-pack for 0 keywords.

Keyword	Position
architects Bath	#60
architect Bath	not in top 100
architectural services Bath	#71
house extension architect Bath	#2
planning application architect Bath	#52
listed building architect Bath	not in top 100
residential architects Bath	not in top 100
commercial architects Bath	not in top 100
self build architect Bath	not in top 100
loft conversion architect Bath	#1
barn conversion architect Bath	#45
conservation architect Bath	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Designscape Architects, on every pillar.

Speed & CWV		31
Technical		57
Local presence		59
Visibility		25
AI search presence		20
Content & trust		42

this firm sector median leader

Architectural Services Bath - Architects Loft Conversions Bath - Philip Clifford Design trails Designscape Architects by 221 points across 6 pillars, but 50% of that is Speed & CWV and Technical alone.

AI search presence

Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Bath?
✗	Which architect in Bath would you recommend for a house extension?
✓	Top rated architectural practices in Bath	cited by domain
✗	I need an architect in Bath - who should I contact?
✗	Conservation architects in Bath

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	42	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 204 words · last changed: 61 days ago
Visibility	25	ranks for 6 of 12 keywords · average position 38.5 · local 3-pack: 0
Local presence	59	0 reviews · 0 new in 90 days
Technical	57	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: — · sitemap: yes · structured data: no

Key findings

• Speed & CWV: 31/100, below the sector median of 63.
• Technical: 57/100, below the sector median of 88.
• Local presence: 59/100, below the sector median of 78.5.

How this compares to the leader

Designscape Architects leads the index with 80/100. The largest gaps are: Speed & CWV (31 vs 99); Technical (57 vs 100); AI search presence (20 vs 60).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest Architectural Services Bath - Architects Loft Conversions Bath - Philip Clifford Design in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
LaBox Design	#69	41/100	2 places above you
JABA Architect Limited	#73	40/100	2 places below you
GBH Historic Building Advice	#68	41/100	3 places above you
Llewellyn Harker Lowe Architects	#74	39/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 35 · accessibility 72 · best practices 96 · SEO 100 — biggest losses: Links rely on color to be distinguishable.; Layout shift culprits; LCP request discovery
Google profile detail	1 photo · unclaimed · no description · no hours listed
Backlinks	39 referring domains · 272 links · rank 185 · 264 broken
Site structure	25 pages crawled · 26.5 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 0% of links use a generic anchor
Sitemap	82 URLs listed · not declared in robots.txt · newest entry 153 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Architectural Services Bath - Architects Loft Conversions Bath - Philip Clifford Design’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (20/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (25/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveWatson Bertram & Fell#70 · 41/100 Full indexAll 80 firms ↓ Ranked belowBatterham Smith Architects#72 · 40/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.