Bristol Estate Agent Digital Visibility Index — Q4-2026

Not every firm could be measured on every pillar (Q4-2026)

2 of the firms below are missing at least one pillar: Local presence (16 of 18). Where a pillar could not be measured for a firm it is excluded from that firm’s score and its remaining weights are renormalised, rather than scored zero — so those firms are ranked on less evidence than the rest, and their position should be read with that in mind. Affected: Besley Hill, Saunders Estate Agents. See the methodology.

The PYC Bristol Estate Agent Digital Visibility Index ranks 18 estate agents in Bristol on how well they perform online — website speed, technical SEO, local presence, search visibility, AI search presence and content & trust — each scored 0–100 to a single Digital Visibility Score. Measured 3 October 2026 to the published methodology.

As of Q4-2026, 17% of the 18 estate agents in Bristol measured on Speed & Core Web Vitals score below 50 on mobile (PYC Bristol Estate Agent Digital Visibility Index, measured 3 October 2026).

Who owns the first page

Across 12 keywords there are 120 first-page organic slots. The firms in this index hold 22 of them (18.3%); 95 distinct domains appear in total.

this index (22)   directories, national chains and firms not indexed (98)

Ranking well but not currently indexed:

• rightmove.co.uk — 16 top-10 slots, best #1
• reddit.com — 7 top-10 slots, best #1
• zoopla.co.uk — 5 top-10 slots, best #2
• onthemarket.com — 5 top-10 slots, best #2
• facebook.com — 4 top-10 slots, best #6

81.7% of the first page belongs to businesses outside this index — directories, national chains and local firms not tracked here. These firms are not mainly competing with each other.

The league table

#	Bristol Estate Agent	Score	Spd	Tech	Local	Vis	AI	Cont
1	CJ Hole	67	72	100	83	31	40	49
2	Ocean Estate Agents	63	79	63	99	30	20	75
3	Chappell & Matthews	62	72	88	84	13	40	55
4	Hollis Morgan	61	72	75	91	4	20	95
5	Richard Harding	60	68	88	85	33	0	66
6	Goodman & Lilley	59	76	100	86	8	0	58
7	Knight Frank Bristol	59	49	88	78	22	60	33
8	Allen & Harris	58	57	88	87	10	0	100
9	Andrews Property Group	58	74	88	62	23	0	100
10	Boardwalk Property	57	88	75	80	13	0	67
11	Elephant Estate Agents	56	65	88	81	13	20	41
12	Maggs & Allen	56	63	75	99	6	0	80
13	Besley Hill	51	81	88	—	0	0	70
14	Hydes of Bristol	47	30	100	22	17	40	80
15	Connells Bristol	44	53	50	84	13	0	50
16	Leese & Nagle	44	30	100	67	0	0	45
17	Edison Ford	40	50	75	69	0	0	15
18	Saunders Estate Agents	37	99	38	—	0	0	20

Which keywords are contested, and which are open?

Every firm against every keyword, shaded by position. Darker is stronger; blank means outside the top 100. Read down a column for a contested term, across a row for a firm's reach.

	estate agents	best estate agents	top estate agents	letting agents	sell my house	house valuation	property for sale	estate agent fees	rental properties	estate agents Clifton	estate agents Redland	letting agents Clifton
CJ Hole		27						25	5	13		5
Ocean Estate Agents		6						3	10	9
Chappell & Matthews		40							8	11
Hollis Morgan										16
Richard Harding										3	1	12
Goodman & Lilley		24								28
Knight Frank Bristol		10								7		7
Allen & Harris		34								1
Andrews Property Group		60						26	9	12		3
Boardwalk Property		1								25
Elephant Estate Agents		21								24
Maggs & Allen								42
Besley Hill
Hydes of Bristol		17						8		8		19
Connells Bristol		33								63		40
Leese & Nagle
Edison Ford
Saunders Estate Agents

1–3 4–10 11–20 21+ absent

No firm in this index reaches the first page for “estate agents Bristol”, “top estate agents Bristol”, “letting agents Bristol” and 3 other keywords. That is uncontested ground, and it is invisible in a league table.

Where each firm is visible

Where each firm is visible: ranked in the organic top 10 for at least one keyword, present in the local 3-pack, or named in at least one AI answer. 2 of 18 appear in all three.

Visible in	Firms	Which
All three channels	2	CJ Hole, Ocean Estate Agents
Organic + local pack	4	Richard Harding, Allen & Harris, Andrews Property Group, Boardwalk Property
Organic + AI	3	Chappell & Matthews, Knight Frank Bristol, Hydes of Bristol
Local pack + AI	1	Elephant Estate Agents
Organic only	0	—
Local pack only	1	Maggs & Allen
AI only	1	Hollis Morgan
None of the three	6	Goodman & Lilley, Besley Hill, Connells Bristol, Leese & Nagle, Edison Ford, Saunders Estate Agents

2 of 18 firms are visible in all three channels. 6 appear in none of them.

Search visibility against AI presence

Search visibility against AI search presence. The dashed diagonal is parity; a firm far from it is strong in one channel and weak in the other.

horizontal: search visibility →   vertical: AI presence ↑

Knight Frank Bristol is the widest split: AI engines name it far more readily than search surfaces it (AI 60, visibility 22) — brand without search. Those are different problems behind a similar overall score.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

Chappell & Matthews	Chappell & Matthews — estate agents Clifton		#11
Richard Harding	Richard Harding — letting agents Clifton		#12
Andrews Property Group	Andrews Property Group — estate agents Clifton		#12
CJ Hole	CJ Hole — estate agents Clifton		#13
Hollis Morgan	Hollis Morgan — estate agents Clifton		#16
Hydes of Bristol	Hydes of Bristol — best estate agents Bristol		#17
Hydes of Bristol	Hydes of Bristol — letting agents Clifton		#19

7 winnable positions across 6 firms sit between #11 and #20 — one page off, and closer than any keyword the index does not already measure.

Reputation: reviews against rating

Google review volume (log scale) against average rating. Bubble size is review count. The rating axis starts at 3.9 so the cluster is readable; one firm rated below that sits on the floor, drawn hollow and named.

horizontal: reviews (log) →   vertical: rating ↑

Review volume spans 19 to 1015 and ratings 2 to 4.9, yet the Local pillar separates these firms by only 37 points — the raw figures discriminate where the score does not. Most reviews: Boardwalk Property (1015). Highest rating: 3 firms tied at 4.9.

What the keyword basket is asking

Search intent across the measured keyword basket, classified by DataForSEO.

commercial		7 of 12
navigational		3 of 12
transactional		2 of 12

Local pack coverage across the city

Local 3-pack for “estate agents near me” searched from 9 points on a 3×3 grid across a 7.5-mile square centred on 51.455, -2.588. North is up; each cell names its position and carries its coordinates and the firms found there. Each cell counts how many indexed firms hold a pack slot at that location; a chain counts wherever any of its branches appears. 8 of 9 points contain at least one indexed firm, and 6 of the 18 indexed firms appear somewhere on the grid.

N ↑

Indexed firms holding a local pack slot, by grid position from north-west to south-east

2NWnorth-west, 51.509, -2.674 — Goodman & Lilley, Ocean Estate Agents	2Nnorth, 51.509, -2.588 — Ocean Estate Agents, Connells Bristol	2NEnorth-east, 51.509, -2.501 — Andrews Property Group, CJ Hole
2Wwest, 51.455, -2.674 — Andrews Property Group, Boardwalk Property	·centre, 51.455, -2.588 — no indexed firm in the pack here	1Eeast, 51.455, -2.501 — CJ Hole
1SWsouth-west, 51.400, -2.674 — Andrews Property Group	1Ssouth, 51.400, -2.588 — CJ Hole	1SEsouth-east, 51.400, -2.501 — Andrews Property Group

3.7 miles between points

none 1 firm 2 3 of the pack

What changed since last quarter

Change between Q3-2026 and Q4-2026 on the 6 pillars measured in both quarters — Speed & CWV and Technical and Local presence and Visibility and AI search presence and Content & trust. The other pillars were not measured in Q3-2026, so no comparison is possible and none is drawn.

Ocean Estate Agents		-60	AI search presence
Goodman & Lilley		+50	Technical
CJ Hole		-40	AI search presence
Chappell & Matthews		+40	AI search presence
Andrews Property Group		-40	AI search presence
Boardwalk Property		-40	AI search presence
Ocean Estate Agents		-31	Visibility
Chappell & Matthews		-28	Visibility
Leese & Nagle		-28	Speed & CWV
Allen & Harris		-27	Visibility
Boardwalk Property		-23	Visibility
CJ Hole		-21	Visibility

Hollow mark is Q3-2026, solid is Q4-2026. Showing the 12 largest of 49 changes. 57 readings unchanged and not drawn, across 8 firms that moved.

Ocean Estate Agents moved furthest: AI search presence down 60 points since Q3-2026. 49 of 106 comparable readings changed at all — which is what a quarter of movement actually looks like.

Which estate agent in Bristol has the best website?

CJ Hole tops the Q4-2026 index with a Digital Visibility Score of 67/100. Each firm has a full diagnostic scorecard linked from the table above.

How this is measured

Every score follows the same six-pillar methodology: Speed & Core Web Vitals (20%), Technical foundation (20%), Local presence (20%), Visibility (15%), AI search presence (15%) and Content & trust (10%). Each pillar links to the knowledge-base article that explains what it measures; the statistical methods behind the scoring are written up separately. Download the full dataset: JSON · CSV.

Who publishes this

The index is compiled and published by PYC, a search consultancy run by Phil Yarrow. It exists because the questions it answers — who is actually visible in a local market, and by how much — were being answered with opinion. The collection and scoring code is open source, so any figure here can be recomputed rather than taken on trust.

Related reading on the practice behind the measurements: topical authority, generative engine optimisation, and case studies from comparable service businesses.

Using this data

This dataset is published under CC BY 4.0. You may reuse it, including commercially and in AI-generated answers, provided you credit Phil Yarrow (PYC) by name and link back. That credit is a condition of use, not a courtesy.

Phil Yarrow (PYC) — Local Digital Visibility Index. https://hub.pyc.agency/indices/

That one credit covers every dataset on this site — one figure or all of them. When quoting this particular dataset precisely, the fuller form is:

Phil Yarrow (PYC) — Local Digital Visibility Index: Bristol Estate Agent, Q4-2026. https://hub.pyc.agency/indices/bristol-estate-agents/

Full terms: licence and attribution.

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