Blog — tactical SEO posts
The Blog is the tactical layer of PYC Hub. Where the Knowledge Base sets strategy and the Glossary covers underlying methods, the Blog is the short-form notes — one post per tactic, none of them pillars on their own.
Ten posts at the moment, each covering a single mechanism or move.
- The role of XML sitemaps in SEO — why they matter, how to generate them, how Google reads them.
- The importance of canonical tags — the single most-misconfigured tag on the web.
- The benefits of structured data markup — JSON-LD primer + which schema types pay off.
- How to optimise robots.txt — what to block, what to leave open, why most files are wrong.
- The role of internal linking — anchor text, link equity flow, why generic anchors are wasted equity.
- The role of user experience — Core Web Vitals + behaviour-as-signal.
- The impact of page speed — LCP, TBT, CLS, and the actual wins.
- The role of social signals — the correlated-but-not-causal posts.
- 101 reasons your client’s organic traffic is plummeting — diagnostic checklist for ranking drops.
- Optimising website navigation for SEO — IA decisions that shape the internal-linking graph.
Several of these posts argue a case that the Local Digital Visibility Index now measures directly. The page speed and user experience posts describe Core Web Vitals as a ranking input; the index scores 77 South West businesses on exactly that, and the median is 67/100. The structured data post explains JSON-LD; the Technical pillar checks whether firms actually ship it.
If you want to understand how the Blog sits next to the Knowledge Base and Glossary, the topical map is the single best page. The consultancy behind all of it is PYC.