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Maggs & Allen — Bristol Estate Agent Digital Visibility Score

Digital Visibility Score: 56 / 100 · Rank 12 of 18

Measured 3 October 2026 via the PYC Bristol Estate Agent Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV6370−7
Technical7588−13
Local presence9983.5+15.5
Visibility613−7
AI search presence00level
Content & trust8062+18
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-7
Technical-13
Local presence+15.5
Visibility-7
AI search presence0
Content & trust+18
These are specific, checkable faults on the site — not opinions about it.
  • Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
Ranks for 1 of 12 keywords, average position 42, in the local 3-pack for 1 keyword.
KeywordPosition
estate agents Bristolnot in top 100
best estate agents Bristolnot in top 100
top estate agents Bristolnot in top 100
letting agents Bristolnot in top 100
sell my house Bristolnot in top 100
house valuation Bristolnot in top 100
property for sale Bristolnot in top 100
estate agent fees Bristol#42
rental properties Bristolnot in top 100
estate agents Cliftonnot in top 100
estate agents Redlandnot in top 100
letting agents Cliftonnot in top 100
This firm against the sector median and the index leader, CJ Hole, on every pillar.
Speed & CWV63
Technical75
Local presence99
Visibility6
AI search presence0
Content & trust80

this firm sector median leader

Maggs & Allen trails CJ Hole by 99 points across 4 pillars, but 66% of that is AI search presence and Technical alone. It already matches or beats the leader on Local presence, Content & trust.

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗Who are the best estate agents in Bristol?
✗Which estate agent in Bristol would you recommend for selling a house?
✗Top rated letting agents in Bristol
✗I am looking for an estate agent in Bristol - who should I contact?
✗Best estate agents in Clifton, Bristol
Google Business Profile.
Rating4.7 / 5
Reviews330
Locations2
Reviews in last 90 days20
Address matches websiteyes
Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.
Lab (Lighthouse, mobile)20.9sone throttled load on a datacentre machine
Field (real users)1.0s75th percentile of actual Chrome visitors over 28 days

The lab figure is 21.9× the real-user figure. The lab test rates this site poorly, but real visitors are not experiencing it that way — Core Web Vitals pass on field data. Treat a low lab score here as a lead to investigate, not a fault to pay to fix.

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust80about page: no · people introduced: yes · credentials: yes · blog or news: yes · homepage: 1,031 words
Visibility6ranks for 1 of 12 keywords · average position 42 · local 3-pack: 1
Local presence99330 reviews · rated 4.7 · 20 new in 90 days
Technical75HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: no
  • Technical: 75/100, below the sector median of 88.

CJ Hole leads the index with 67/100. The largest gaps are: AI search presence (0 vs 40); Technical (75 vs 100); Visibility (6 vs 31).

  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.
The firms nearest Maggs & Allen in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Boardwalk Property#1057/1002 places above you
Hydes of Bristol#1447/1002 places below you
Andrews Property Group#958/1003 places above you
Connells Bristol#1544/1003 places below you
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)LCP 957ms · INP 87ms · CLS 0 · passes Core Web Vitals
Lighthouse (lab, mobile)Performance 42 · accessibility 74 · best practices 92 · SEO 85 — biggest losses: Render-blocking requests; Background and foreground colors do not have a sufficient contrast ratio.; Reduce unused JavaScript
Backlinks269 referring domains · 1679 links · rank 201 · 845 broken
Site structure25 pages crawled · 106.1 internal links per page · reachable in: contact 1 click, team 1 click, services 1 click · 1% of links use a generic anchor
Sitemap587 URLs listed · declared in robots.txt · newest entry 1 day old · 5 of 5 sampled URLs resolve

Maggs & Allen’s lowest-scoring pillars among those we publish remediation guidance for:


How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.