Hollis Morgan — Bristol Estate Agent Digital Visibility Score

Hollis Morgan — PYC Bristol Estate Agent Digital Visibility Index, Q3-2026

Digital Visibility Score: 57 / 100 · Rank 10 of 18

Measured 27 August 2026 via the PYC Bristol Estate Agent Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	72	71.5	+0.5
Technical	75	88	−13
Local presence	79	79	level
Visibility	14	29	−15
AI search presence	0	10	−10
Content & trust	100	67	+33

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+0.5
Technical		-13
Local presence		0
Visibility		-15
AI search presence		-10
Content & trust		+33

Where this firm ranks

Ranks for 3 of 12 keywords, average position 35.7, in the local 3-pack for 1 keyword.

Keyword	Position
estate agents Bristol	not in top 100
best estate agents Bristol	not in top 100
top estate agents Bristol	not in top 100
letting agents Bristol	not in top 100
sell my house Bristol	#33
house valuation Bristol	#57
property for sale Bristol	not in top 100
estate agent fees Bristol	not in top 100
rental properties Bristol	not in top 100
estate agents Clifton	#17
estate agents Redland	not in top 100
letting agents Clifton	not in top 100

The gap to the leader

This firm against the sector median and the index leader, CJ Hole, on every pillar.

Speed & CWV		72
Technical		75
Local presence		79
Visibility		14
AI search presence		0
Content & trust		100

this firm sector median leader

Hollis Morgan trails CJ Hole by 148 points across 4 pillars, but 80% of that is AI search presence and Visibility alone. It already matches or beats the leader on Local presence, Content & trust.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

estate agents Clifton

#17

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best estate agents in Bristol?
✗	Which estate agent in Bristol would you recommend for selling a house?
✗	Top rated letting agents in Bristol
✗	I am looking for an estate agent in Bristol - who should I contact?
✗	Best estate agents in Clifton, Bristol

Local presence

Google Business Profile.

Rating	4.8 / 5
Reviews	390
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Key findings

Technical: 75/100, below the sector median of 88.
Visibility: 14/100, below the sector median of 29.
AI search presence: 0/100, below the sector median of 10.

How this compares to the leader

CJ Hole leads the index with 78/100. The largest gaps are: AI search presence (0 vs 80); Visibility (14 vs 52); Technical (75 vs 100).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Where to get this fixed

Hollis Morgan’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (14/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.