Worcester Vet Physio — Worcester Physiotherapy Digital Visibility Score

Digital Visibility Score: 42 / 100 · Rank 33 of 45

Digital Visibility Score42/100Rank 33 of 45Critical problem1Search engines are being told not to index this siteFurthest behind-20Content & trust: 30 against a sector median of 50

Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	49	62	−13
Technical	75	75	level
Local presence	61	72	−11
Visibility	13	7	+6
AI search presence	0	0	level
Content & trust	30	50	−20

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-13
Technical		0
Local presence		-11
Visibility		+6
AI search presence		0
Content & trust		-20

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
• Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
• Worth fixingVery little published contentThe homepage carries 234 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 8, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Worcester	not in top 100
physio Worcester	not in top 100
best physiotherapist Worcester	#8
sports injury clinic Worcester	not in top 100
back pain treatment Worcester	not in top 100
chiropractor Worcester	not in top 100
osteopath Worcester	not in top 100
private physio Worcester	not in top 100
rehabilitation clinic Worcester	not in top 100
physiotherapy St Johns	not in top 100
physiotherapy Barbourne	not in top 100
physio St Johns	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Worcester Physiotherapy Clinic, on every pillar.

Speed & CWV		49
Technical		75
Local presence		61
Visibility		13
AI search presence		0
Content & trust		30

this firm sector median leader

Worcester Vet Physio trails Worcester Physiotherapy Clinic by 251 points across 6 pillars, but 52% of that is AI search presence and Visibility alone.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Worcester?
✗	Which physio clinic in Worcester would you recommend for a sports injury?
✗	Top rated physiotherapy in Worcester
✗	I have back pain and live in Worcester - who should I see?
✗	Best physiotherapy in St Johns, Worcester

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	1
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	30	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 234 words
Visibility	13	ranks for 1 of 12 keywords · average position 8 · local 3-pack: 0
Local presence	61	1 reviews · rated 5 · 0 new in 90 days
Technical	75	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

• Speed & CWV: 49/100, below the sector median of 62.
• Local presence: 61/100, below the sector median of 72.
• Content & trust: 30/100, below the sector median of 50.

How this compares to the leader

Worcester Physiotherapy Clinic leads the index with 83/100. The largest gaps are: AI search presence (0 vs 80); Visibility (13 vs 64); Local presence (61 vs 100).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Worcester Vet Physio in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
HJ Physiotherapy Malvern	#31	43/100	2 places above you
Peter Jones Osteopath	#35	39/100	2 places below you
ALP Paediatric Physiotherapy	#30	44/100	3 places above you
Stallard Veterinary Physiotherapy and Rehabilitation	#36	39/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 50 · accessibility 100 · best practices 73 · SEO 100 — biggest losses: Reduce unused JavaScript; Network dependency tree; Font display
Google profile detail	12 photos · claimed · has a description · hours listed
Backlinks	35 referring domains · 42 links · rank 49
Site structure	19 pages crawled · 20.8 internal links per page · reachable in: about 1 click · 1% of links use a generic anchor · 0 sitemap pages not reachable by following links
Sitemap	19 URLs listed · declared in robots.txt · newest entry 51 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Worcester Vet Physio’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (13/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveThe[Clinic] Foot & Back Specialists#32 · 42/100 Full indexAll 45 firms ↓ Ranked belowKen Brooks Osteopath#34 · 40/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.