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DocHQ — Worcester Physiotherapy Digital Visibility Score

Digital Visibility Score: 48 / 100 · Rank 23 of 45

Digital Visibility Score48/100Rank 23 of 45 · top 50%Problems found1No structured data on the homepageFurthest behind-7Visibility: 0 against a sector median of 7

Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Section titled “Pillar breakdown vs sector median”
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5962−3
Technical7575level
Local presence7872+6
Visibility07−7
AI search presence00level
Content & trust5550+5
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-3
Technical0
Local presence+6
Visibility-7
AI search presence0
Content & trust+5

Problems found

Section titled “Problems found”
These are specific, checkable faults on the site — not opinions about it.
  • Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.

Where this firm ranks

Section titled “Where this firm ranks”
Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.
KeywordPosition
physiotherapy Worcesternot in top 100
physio Worcesternot in top 100
best physiotherapist Worcesternot in top 100
sports injury clinic Worcesternot in top 100
back pain treatment Worcesternot in top 100
chiropractor Worcesternot in top 100
osteopath Worcesternot in top 100
private physio Worcesternot in top 100
rehabilitation clinic Worcesternot in top 100
physiotherapy St Johnsnot in top 100
physiotherapy Barbournenot in top 100
physio St Johnsnot in top 100

The gap to the leader

Section titled “The gap to the leader”
This firm against the sector median and the index leader, Worcester Physiotherapy Clinic, on every pillar.
Speed & CWV59
Technical75
Local presence78
Visibility0
AI search presence0
Content & trust55

this firm sector median leader

DocHQ trails Worcester Physiotherapy Clinic by 214 points across 5 pillars, but 67% of that is AI search presence and Visibility alone. It already matches or beats the leader on Content & trust.

AI search presence

Section titled “AI search presence”
Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗Who are the best physiotherapists in Worcester?
✗Which physio clinic in Worcester would you recommend for a sports injury?
✗Top rated physiotherapy in Worcester
✗I have back pain and live in Worcester - who should I see?
✗Best physiotherapy in St Johns, Worcester

Local presence

Section titled “Local presence”
Google Business Profile.
Rating4.4 / 5
Reviews450
Locations1
Reviews in last 90 days0
Address matches websiteyes

Lab speed against real users

Section titled “Lab speed against real users”
Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.
Lab (Lighthouse, mobile)11.8sone throttled load on a datacentre machine
Field (real users)1.9s75th percentile of actual Chrome visitors over 28 days

The lab figure is 6.3× the real-user figure. Both agree the site is performing acceptably for real visitors.

What customers talk about

Section titled “What customers talk about”
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • ease of use28
  • antigen test23
  • video call22
  • covid test14
  • booking process12
  • fit to fly certificate9
  • appointment reminders9
  • test kits7
  • punctuality7
  • online test4

Why this score

Section titled “Why this score”
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust55about page: yes · team page: no · credentials: no · blog or news: yes · homepage: 481 words
Visibility0ranks for 0 of 12 keywords · local 3-pack: 0
Local presence78450 reviews · rated 4.4 · 0 new in 90 days
Technical75HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: no

Key findings

Section titled “Key findings”
  • No pillar falls materially below the sector median this quarter.

How this compares to the leader

Section titled “How this compares to the leader”

Worcester Physiotherapy Clinic leads the index with 83/100. The largest gaps are: AI search presence (0 vs 80); Visibility (0 vs 64); Technical (75 vs 100).

Top fixes (ranked by impact)

Section titled “Top fixes (ranked by impact)”
  1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  3. Add about/team pages, and refresh stale content.

Firms ranked near this one

Section titled “Firms ranked near this one”
The firms nearest DocHQ in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
The Osteopathic Clinic - Worcestershire#2151/1002 places above you
Emma Oldham Osteopath#2548/1002 places below you
healthcare rm#2051/1003 places above you
Fizzy Lemon Physiotherapy#2648/1003 places below you

Context (not scored)

Section titled “Context (not scored)”
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseCompany 11589439 · 7.9 years old · active · SIC 86220
Real-user speed (CrUX)LCP 1863ms · INP 155ms · CLS 0 · passes Core Web Vitals
Lighthouse (lab, mobile)Performance 54 · accessibility 82 · best practices 92 · SEO 92 — biggest losses: Background and foreground colors do not have a sufficient contrast ratio.; Elements with visible text labels do not have matching accessible names.; Buttons do not have an accessible name
Google profile detail10 photos · claimed · has a description · hours listed · 60 of 450 reviews are one star
Backlinks266 referring domains · 539 links · rank 179 · 20 broken
Site structure14 pages crawled · 10.6 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 15% of links use a generic anchor · 75 sitemap pages not reachable by following links
Sitemap87 URLs listed · declared in robots.txt · newest entry 7 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Section titled “Where to get this fixed”

DocHQ’s lowest-scoring pillars among those we publish remediation guidance for:

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.