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Farr Physiotherapy — Gloucester Physiotherapy Digital Visibility Score

Digital Visibility Score: 64 / 100 · Rank 8 of 46

Digital Visibility Score64/100Rank 8 of 46 · top 16%Problems found1The site has not changed in a long timeOne page from the first1Closest: sports injury clinic Gloucester at #14Furthest behind-11Speed & CWV: 52 against a sector median of 63

Measured 1 September 2026 via the PYC Gloucester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Section titled “Pillar breakdown vs sector median”
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5263−11
Technical10088+12
Local presence8972.5+16.5
Visibility3310.5+22.5
AI search presence400+40
Content & trust5349+4
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-11
Technical+12
Local presence+16.5
Visibility+22.5
AI search presence+40
Content & trust+4

Problems found

Section titled “Problems found”
These are specific, checkable faults on the site — not opinions about it.
  • Worth knowingThe site has not changed in a long timeThe homepage last reported a change 5.2 years ago.

Where this firm ranks

Section titled “Where this firm ranks”
Ranks for 8 of 12 keywords, average position 18.9, in the local 3-pack for 0 keywords.
KeywordPosition
physiotherapy Gloucester#8
physio Gloucester#7
best physiotherapist Gloucester#10
sports injury clinic Gloucester#14
back pain treatment Gloucester#41
chiropractor Gloucesternot in top 100
osteopath Gloucesternot in top 100
private physio Gloucester#8
rehabilitation clinic Gloucester#42
physiotherapy Quedgeleynot in top 100
physiotherapy Hucclecote#21
physio Quedgeleynot in top 100

The gap to the leader

Section titled “The gap to the leader”
This firm against the sector median and the index leader, 5 Valleys Physio Ltd (Gloucester), on every pillar.
Speed & CWV52
Technical100
Local presence89
Visibility33
AI search presence40
Content & trust53

this firm sector median leader

Farr Physiotherapy trails 5 Valleys Physio Ltd (Gloucester) by 128 points across 5 pillars, but 67% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Technical.

Closest to the first page

Section titled “Closest to the first page”
Ranked between #11 and #20 — one page from the first, ordered by how close.
sports injury clinic Gloucester#14

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Section titled “AI search presence”
Named in 2 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✓Who are the best physiotherapists in Gloucester?cited by domain
✓Which physio clinic in Gloucester would you recommend for a sports injury?cited by domain
✗Top rated physiotherapy in Gloucester
✗I have back pain and live in Gloucester - who should I see?
✗Best physiotherapy in Quedgeley, Gloucester

Local presence

Section titled “Local presence”
Google Business Profile.
Rating4.9 / 5
Reviews91
Locations1
Reviews in last 90 days3
Address matches websiteyes

What customers talk about

Section titled “What customers talk about”
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • friendly staff23
  • back pain relief12
  • impact injuries8
  • sports massage8
  • acupuncture6
  • shoulder pain relief3
  • thorough evaluation2
  • zoom classes2
  • quick diagnosis2
  • targeted treatment2

Why this score

Section titled “Why this score”
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust53about page: no · team page: yes · credentials: yes · blog or news: no · homepage: 1,359 words · last changed: 1897 days ago
Visibility33ranks for 8 of 12 keywords · average position 18.9 · local 3-pack: 0
Local presence8991 reviews · rated 4.9 · 3 new in 90 days
Technical100HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Section titled “Key findings”
  • Speed & CWV: 52/100, below the sector median of 63.

How this compares to the leader

Section titled “How this compares to the leader”

5 Valleys Physio Ltd (Gloucester) leads the index with 78/100. The largest gaps are: AI search presence (40 vs 100); Content & trust (53 vs 79); Visibility (33 vs 54).

Top fixes (ranked by impact)

Section titled “Top fixes (ranked by impact)”
  1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

Section titled “Firms ranked near this one”
The firms nearest Farr Physiotherapy in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Gloucester Osteopathic And Sports Injuries Clinic#665/1002 places above you
Alexandra Physiotherapy Clinic#1061/1002 places below you
Spinavita Chiropractic#566/1003 places above you
Gloucester Chiropractic Clinic#1161/1003 places below you

Context (not scored)

Section titled “Context (not scored)”
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseCompany 16320491 · 1.5 years old · active · SIC 96040
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Google profile detail6 photos · claimed · has a description · hours listed · 1 of 91 reviews are one star
Backlinks72 referring domains · 179 links · rank 131 · 2 broken
Site structure18 pages crawled · 18.9 internal links per page · reachable in: team 1 click · 0% of links use a generic anchor
Sitemapnot declared in robots.txt · no lastmod dates

Where to get this fixed

Section titled “Where to get this fixed”

Farr Physiotherapy’s lowest-scoring pillars among those we publish remediation guidance for:

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.