Digital Visibility Score: 20 / 100 · Rank 21 of 21
Measured 1 September 2026 via the PYC Exeter Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology . Spotted an error? Request a correction .
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV not measured Technical -88 Local presence +2 Visibility 0 AI search presence 0 Content & trust not measured
These are specific, checkable faults on the site — not opinions about it.
Worth fixing No XML sitemap found Search engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.
Keyword Position vets Exeter not in top 100 veterinary practice Exeter not in top 100 best vets Exeter not in top 100 emergency vet Exeter not in top 100 cat vet Exeter not in top 100 dog vet Exeter not in top 100 24 hour vet Exeter not in top 100 vet costs Exeter not in top 100 animal hospital Exeter not in top 100 vets Heavitree not in top 100 vets St Leonards not in top 100 veterinary Heavitree not in top 100
This firm against the sector median and the index leader, City Vets in Heavitree, on every pillar.
Technical 0 Local presence 70 Visibility 0 AI search presence 0
South West Equine Referral Practice trails City Vets in Heavitree by 271 points across 4 pillars, but 67% of that is Technical and Visibility alone.
Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗ Who are the best vets in Exeter? ✗ Which veterinary practice in Exeter would you recommend? ✗ Top rated vets in Exeter ✗ My pet is unwell in Exeter - which vet should I call? ✗ Best vets in Heavitree, Exeter
Google Business Profile.
Rating 5 / 5 Reviews 16 Locations 1 Reviews in last 90 days 0 Address matches website yes
What each score is made of. Every input here is in the open dataset , so the arithmetic can be checked rather than taken on trust.
Pillar Score Made up of Visibility 0 ranks for 0 of 12 keywords · local 3-pack: 0 Local presence 70 16 reviews · rated 5 · 0 new in 90 days Technical 0 HTTPS: — · page allows indexing: — · robots.txt allows crawling: — · sitemap: no · structured data: —
Technical: 0/100, below the sector median of 88.
City Vets in Heavitree leads the index with 87/100. The largest gaps are: Technical (0 vs 100); Visibility (0 vs 82); AI search presence (0 vs 60).
Add valid LocalBusiness schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
The firms nearest South West Equine Referral Practice in this ranking, beyond the two either side.
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology .
Companies House No confident match on the registered name Real-user speed (CrUX) Too little traffic to appear in Chrome’s public dataset Google profile detail 15 photos · claimed · no description · no hours listed · 0 of 16 reviews are one star Backlinks 53 referring domains · 57 links · rank 35 Site structure Not crawled — fetch failed
South West Equine Referral Practice’s lowest-scoring pillars among those we publish remediation guidance for:
Technical (0/100) — read SEO automation on running these technical checks continuously rather than once a quarter. Background on analysing this pillar: technical .Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility .
How this is measured: see the index methodology , and the statistical methods behind each pillar. This index is published by PYC ; if you want this score moved, start here .