Angela Sells Physiotherapy — Cheltenham Physiotherapy Digital Visibility Score

Digital Visibility Score: 54 / 100 · Rank 25 of 68

Digital Visibility Score54/100Rank 25 of 68 · top 36%Problems found2Structured data present, but no LocalBusiness markupOne page from the first1Closest: physio Cheltenham at #13Furthest behind-12Local presence: 63 against a sector median of 75

Measured 1 September 2026 via the PYC Cheltenham Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	71	64	+7
Technical	88	88	level
Local presence	63	75	−12
Visibility	13	4	+9
AI search presence	20	0	+20
Content & trust	50	46	+4

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+7
Technical		0
Local presence		-12
Visibility		+9
AI search presence		+20
Content & trust		+4

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
• Worth fixingVery little published contentThe homepage carries 208 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 2 of 12 keywords, average position 9.5, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Cheltenham	not in top 100
physio Cheltenham	#13
best physiotherapist Cheltenham	not in top 100
sports injury clinic Cheltenham	#6
back pain treatment Cheltenham	not in top 100
chiropractor Cheltenham	not in top 100
osteopath Cheltenham	not in top 100
private physio Cheltenham	not in top 100
rehabilitation clinic Cheltenham	not in top 100
physiotherapy Montpellier	not in top 100
physiotherapy Charlton Kings	not in top 100
physio Montpellier	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Cotswold Physiotherapy Centre LLP, on every pillar.

Speed & CWV		71
Technical		88
Local presence		63
Visibility		13
AI search presence		20
Content & trust		50

this firm sector median leader

Angela Sells Physiotherapy trails Cotswold Physiotherapy Centre LLP by 147 points across 5 pillars, but 67% of that is AI search presence and Visibility alone. It already matches or beats the leader on Speed & CWV.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

physio Cheltenham

#13

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Cheltenham?
✓	Which physio clinic in Cheltenham would you recommend for a sports injury?	cited by domain
✗	Top rated physiotherapy in Cheltenham
✗	I have back pain and live in Cheltenham - who should I see?
✗	Best physiotherapy in Montpellier, Cheltenham

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	8
Locations	1
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

• quick remedy2
• feel2
• injury2
• shoulder2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	50	about page: yes · team page: no · credentials: yes · blog or news: no · homepage: 208 words
Visibility	13	ranks for 2 of 12 keywords · average position 9.5 · local 3-pack: 0
Local presence	63	8 reviews · rated 5 · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

• Local presence: 63/100, below the sector median of 75.

How this compares to the leader

Cotswold Physiotherapy Centre LLP leads the index with 75/100. The largest gaps are: AI search presence (20 vs 80); Visibility (13 vs 52); Content & trust (50 vs 70).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Angela Sells Physiotherapy in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Carlton Clinic	#23	55/100	2 places above you
Richardson’s Wellbeing Clinic	#27	54/100	2 places below you
Leckhampton Chiropractic Clinic	#22	56/100	3 places above you
Alexandra Physiotherapy Clinic	#28	53/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 64 · accessibility 100 · best practices 81 · SEO 100 — biggest losses: Render-blocking requests; Elements with visible text labels do not have matching accessible names.; Does not use HTTPS
Google profile detail	1 photo · claimed · no description · no hours listed · 0 of 8 reviews are one star
Backlinks	45 referring domains · 57 links · rank 0
Site structure	1 pages crawled · 12 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 0% of links use a generic anchor · 9 sitemap pages not reachable by following links
Sitemap	10 URLs listed · declared in robots.txt · newest entry 767 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Angela Sells Physiotherapy’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (13/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (20/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveKey Wellness Chiropractic#24 · 55/100 Full indexAll 68 firms ↓ Ranked belowOptimal Chiropractic & Health#26 · 54/100

---

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.