Guilor Ralph — Cheltenham Architect Digital Visibility Score

Digital Visibility Score: 51 / 100 · Rank 29 of 59

Digital Visibility Score51/100Rank 29 of 59 · top 48%Problems found2No mobile viewport tagFurthest behind-10Local presence: 63 against a sector median of 73

Measured 1 September 2026 via the PYC Cheltenham Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	87	63	+24
Technical	88	75	+13
Local presence	63	73	−10
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	33	35	−2

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+24
Technical		+13
Local presence		-10
Visibility		0
AI search presence		0
Content & trust		-2

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo mobile viewport tagThe page is not telling phones how to lay itself out. Most local searches happen on one.
• Worth fixingVery little published contentThe homepage carries 304 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Cheltenham	not in top 100
architect Cheltenham	not in top 100
architectural services Cheltenham	not in top 100
house extension architect Cheltenham	not in top 100
planning application architect Cheltenham	not in top 100
listed building architect Cheltenham	not in top 100
residential architects Cheltenham	not in top 100
commercial architects Cheltenham	not in top 100
self build architect Cheltenham	not in top 100
loft conversion architect Cheltenham	not in top 100
barn conversion architect Cheltenham	not in top 100
conservation architect Cheltenham	not in top 100

The gap to the leader

This firm against the sector median and the index leader, RE-Design Architects, on every pillar.

Speed & CWV		87
Technical		88
Local presence		63
Visibility		0
AI search presence		0
Content & trust		33

this firm sector median leader

Guilor Ralph trails RE-Design Architects by 186 points across 5 pillars, but 69% of that is AI search presence and Visibility alone. It already matches or beats the leader on Speed & CWV.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Cheltenham?
✗	Which architect in Cheltenham would you recommend for a house extension?
✗	Top rated architectural practices in Cheltenham
✗	I need an architect in Cheltenham - who should I contact?
✗	Conservation architects in Cheltenham

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	33	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 304 words · last changed: 575 days ago
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	63	0 reviews · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

• Local presence: 63/100, below the sector median of 73.

How this compares to the leader

RE-Design Architects leads the index with 74/100. The largest gaps are: AI search presence (0 vs 80); Visibility (0 vs 49); Local presence (63 vs 88).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Guilor Ralph in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Void Projects	#27	52/100	2 places above you
Stantec	#31	50/100	2 places below you
VJM Design House Ltd	#26	52/100	3 places above you
Architecture Consultant in Cheltenham Gloucestershire	#32	49/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 83 · accessibility 95 · best practices 92 · SEO 100 — biggest losses: LCP request discovery; Render-blocking requests; Displays images with incorrect aspect ratio
Google profile detail	1 photo · unclaimed · no description · hours listed
Backlinks	8 referring domains · 10 links · rank 0
Site structure	25 pages crawled · 38.7 internal links per page · reachable in: services 1 click · 0% of links use a generic anchor
Sitemap	2 URLs listed · declared in robots.txt · newest entry 27 days old · 2 of 2 sampled URLs resolve

Where to get this fixed

Guilor Ralph’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveCotswold Architecture + Design | Contemporary Architecture & Extension Specialists#28 · 51/100 Full indexAll 59 firms ↓ Ranked belowBlueprint Architecture#30 · 50/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.