Digital Visibility Score: 49 / 100 · Rank 23 of 29
Measured 1 September 2026 via the PYC Bristol Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology . Spotted an error? Request a correction .
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV +6.5 Technical -88 Local presence +12 Visibility +8 AI search presence +40 Content & trust not measured
These are specific, checkable faults on the site — not opinions about it.
Worth fixing No XML sitemap found Search engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
Ranks for 7 of 12 keywords, average position 17, in the local 3-pack for 0 keywords.
Keyword Position vets Bristol #21 veterinary practice Bristol #16 best vets Bristol #20 emergency vet Bristol #12 cat vet Bristol #19 dog vet Bristol #18 24 hour vet Bristol #13 vet costs Bristol not in top 100 animal hospital Bristol not in top 100 vets Clifton not in top 100 vets Redland not in top 100 veterinary Clifton not in top 100
This firm against the sector median and the index leader, Bristol Vet Specialists, on every pillar.
Speed & CWV 75 Technical 0 Local presence 93 Visibility 29 AI search presence 40
Emerson's Green Veterinary Surgery trails Bristol Vet Specialists by 159 points across 5 pillars, but 80% of that is Technical and Visibility alone.
Ranked between #11 and #20 — one page from the first, ordered by how close.
#12 #13 #16 #18 #19 #20
6 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.
Named in 2 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✓ Who are the best vets in Bristol? named ✗ Which veterinary practice in Bristol would you recommend? ✓ Top rated vets in Bristol named ✗ My pet is unwell in Bristol - which vet should I call? ✗ Best vets in Clifton, Bristol
Google Business Profile.
Rating 4.8 / 5 Reviews 258 Locations 1 Reviews in last 90 days 13 Address matches website yes
Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.
Lab (Lighthouse, mobile) 12.7s one throttled load on a datacentre machine Field (real users) 2.2s 75th percentile of actual Chrome visitors over 28 days
The lab figure is 5.8× the real-user figure. Both agree the site is performing acceptably for real visitors.
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
reception staff 10 helpful information 6 informative staff 5 anxious dog 4 quick appointment 3 euthanasia 3 welcoming atmosphere 3 guinea pig care 2 elderly dog care 2 polite vet 2
What each score is made of. Every input here is in the open dataset , so the arithmetic can be checked rather than taken on trust.
Pillar Score Made up of Visibility 29 ranks for 7 of 12 keywords · average position 17 · local 3-pack: 0 Local presence 93 258 reviews · rated 4.8 · 13 new in 90 days Technical 0 HTTPS: — · page allows indexing: — · robots.txt allows crawling: — · sitemap: no · structured data: —
Technical: 0/100, below the sector median of 88.
Bristol Vet Specialists leads the index with 80/100. The largest gaps are: Technical (0 vs 100); Visibility (29 vs 56); AI search presence (40 vs 60).
Add valid LocalBusiness schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
The firms nearest Emerson's Green Veterinary Surgery in this ranking, beyond the two either side.
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology .
Companies House No confident match on the registered name Real-user speed (CrUX) LCP 2200ms · INP 163ms · CLS 0 · passes Core Web Vitals Lighthouse (lab, mobile) Performance 59 · accessibility 98 · best practices 73 · SEO 100 — biggest losses: LCP breakdown; Reduce unused JavaScript; Largest Contentful Paint Google profile detail 44 photos · claimed · has a description · hours listed · 5 of 258 reviews are one star Backlinks 104 referring domains · 465 links · rank 133 · 2 broken Site structure Not crawled — fetch failed
Emerson’s Green Veterinary Surgery’s lowest-scoring pillars among those we publish remediation guidance for:
Technical (0/100) — read SEO automation on running these technical checks continuously rather than once a quarter. Background on analysing this pillar: technical .Visibility (29/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility .
How this is measured: see the index methodology , and the statistical methods behind each pillar. This index is published by PYC ; if you want this score moved, start here .