VASS Architects — Bath Architect Digital Visibility Score
Digital Visibility Score: 49 / 100 · Rank 45 of 80
Digital Visibility Score49/100Rank 45 of 80Critical problem1Search engines are being told not to index this siteFurthest behind-32Content & trust: 5 against a sector median of 37
Measured 31 August 2026 via the PYC Bath Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Median | vs median |
|---|---|---|---|
| Speed & CWV | 88 | 63 | +25 |
| Technical | 75 | 88 | −13 |
| Local presence | 67 | 78.5 | −11.5 |
| Visibility | 17 | 0 | +17 |
| AI search presence | 0 | 0 | level |
| Content & trust | 5 | 37 | −32 |
| Speed & CWV | +25 | |
|---|---|---|
| Technical | -13 | |
| Local presence | -11.5 | |
| Visibility | +17 | |
| AI search presence | 0 | |
| Content & trust | -32 |
Problems found
Section titled “Problems found”- CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
- Worth fixingStructured data present, but no LocalBusiness markupThe page describes something to machines, but not that it is a local business with an address and opening hours.
- Worth fixingVery little published contentThe homepage carries 82 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.
Where this firm ranks
Section titled “Where this firm ranks”| Keyword | Position |
|---|---|
| architects Bath | #67 |
| architect Bath | not in top 100 |
| architectural services Bath | #76 |
| house extension architect Bath | #49 |
| planning application architect Bath | not in top 100 |
| listed building architect Bath | not in top 100 |
| residential architects Bath | #55 |
| commercial architects Bath | not in top 100 |
| self build architect Bath | not in top 100 |
| loft conversion architect Bath | not in top 100 |
| barn conversion architect Bath | not in top 100 |
| conservation architect Bath | not in top 100 |
The gap to the leader
Section titled “The gap to the leader”| Speed & CWV | 88 | |
|---|---|---|
| Technical | 75 | |
| Local presence | 67 | |
| Visibility | 17 | |
| AI search presence | 0 | |
| Content & trust | 5 |
this firm sector median leader
VASS Architects trails Designscape Architects by 203 points across 6 pillars, but 53% of that is AI search presence and Content & trust alone.
AI search presence
Section titled “AI search presence”| ✗ | Who are the best architects in Bath? | |
| ✗ | Which architect in Bath would you recommend for a house extension? | |
| ✗ | Top rated architectural practices in Bath | |
| ✗ | I need an architect in Bath - who should I contact? | |
| ✗ | Conservation architects in Bath |
Why this score
Section titled “Why this score”| Pillar | Score | Made up of |
|---|---|---|
| Content & trust | 5 | about page: no · team page: no · credentials: no · blog or news: no · homepage: 82 words |
| Visibility | 17 | ranks for 4 of 12 keywords · average position 61.8 · local 3-pack: 0 |
| Local presence | 67 | 0 reviews · 0 new in 90 days |
| Technical | 75 | HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes |
Key findings
Section titled “Key findings”- Technical: 75/100, below the sector median of 88.
- Local presence: 67/100, below the sector median of 78.5.
- Content & trust: 5/100, below the sector median of 37.
How this compares to the leader
Section titled “How this compares to the leader”Designscape Architects leads the index with 80/100. The largest gaps are: AI search presence (0 vs 60); Content & trust (5 vs 53); Visibility (17 vs 53).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
- Add about/team pages, and refresh stale content.
- Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Firms ranked near this one
Section titled “Firms ranked near this one”| Firm | Rank | Score | Why it is here |
|---|---|---|---|
| MORIarchitects | #43 | 49/100 | 2 places above you |
| CaSA Architects | #47 | 48/100 | 2 places below you |
| The Curator's House Interior Design | #42 | 50/100 | 3 places above you |
| Chapter Interiors | #48 | 48/100 | 3 places below you |
Context (not scored)
Section titled “Context (not scored)”| Companies House | No confident match on the registered name |
|---|---|
| Real-user speed (CrUX) | Too little traffic to appear in Chrome’s public dataset |
| Lighthouse (lab, mobile) | Performance 56 · accessibility 100 · best practices 81 · SEO 100 — biggest losses: Network dependency tree; Document request latency; Forced reflow |
| Google profile detail | 4 photos · claimed · has a description · hours listed |
| Backlinks | 45 referring domains · 116 links · rank 0 |
| Site structure | 1 pages crawled · 0 internal links per page · 0 sitemap pages not reachable by following links |
| Sitemap | 1 URLs listed · declared in robots.txt · newest entry 754 days old · 1 of 1 sampled URLs resolve |
Where to get this fixed
Section titled “Where to get this fixed”VASS Architects’s lowest-scoring pillars among those we publish remediation guidance for:
- AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
- Content & trust (5/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing this pillar: content & trust.
How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.