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St Peters Vets Worcester — Worcester Vet Digital Visibility Score

Digital Visibility Score: 52 / 100 · Rank 10 of 15

Digital Visibility Score52/100Rank 10 of 15Critical problem1Search engines are being told not to index this siteOne page from the first2Closest: vets Barbourne at #12Furthest behind-25Technical: 63 against a sector median of 88

Measured 1 September 2026 via the PYC Worcester Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Section titled “Pillar breakdown vs sector median”
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5961−2
Technical6388−25
Local presence7082−12
Visibility6138+23
AI search presence00level
Content & trust4246−4
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-2
Technical-25
Local presence-12
Visibility+23
AI search presence0
Content & trust-4

Problems found

Section titled “Problems found”
1 critical problem found. These are specific, checkable faults on the site — not opinions about it.
  • CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
  • Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.

Where this firm ranks

Section titled “Where this firm ranks”
Ranks for 11 of 12 keywords, average position 5.9, in the local 3-pack for 0 keywords.
KeywordPosition
vets Worcester#5
veterinary practice Worcester#3
best vets Worcester#5
emergency vet Worcester#5
cat vet Worcester#2
dog vet Worcester#3
24 hour vet Worcester#5
vet costs Worcester#5
animal hospital Worcester#5
vets St Johns#15
vets Barbourne#12
veterinary St Johnsnot in top 100

The gap to the leader

Section titled “The gap to the leader”
This firm against the sector median and the index leader, Severn Veterinary Centre, Tybridge House, on every pillar.
Speed & CWV59
Technical63
Local presence70
Visibility61
AI search presence0
Content & trust42

this firm sector median leader

St Peters Vets Worcester trails Severn Veterinary Centre, Tybridge House by 178 points across 5 pillars, but 70% of that is AI search presence and Technical alone. It already matches or beats the leader on Speed & CWV.

Closest to the first page

Section titled “Closest to the first page”
Ranked between #11 and #20 — one page from the first, ordered by how close.
vets Barbourne#12
vets St Johns#15

2 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Section titled “AI search presence”
Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗Who are the best vets in Worcester?
✗Which veterinary practice in Worcester would you recommend?
✗Top rated vets in Worcester
✗My pet is unwell in Worcester - which vet should I call?
✗Best vets in St Johns, Worcester

Local presence

Section titled “Local presence”
Google Business Profile.
Rating5 / 5
Reviews6
Locations1
Reviews in last 90 days1
Address matches websiteyes

Why this score

Section titled “Why this score”
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust42about page: no · team page: yes · credentials: no · blog or news: no · homepage: 487 words · last changed: 103 days ago
Visibility61ranks for 11 of 12 keywords · average position 5.9 · local 3-pack: 0
Local presence706 reviews · rated 5 · 1 new in 90 days
Technical63HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: no

Key findings

Section titled “Key findings”
  • Technical: 63/100, below the sector median of 88.
  • Local presence: 70/100, below the sector median of 82.

How this compares to the leader

Section titled “How this compares to the leader”

Severn Veterinary Centre, Tybridge House leads the index with 79/100. The largest gaps are: AI search presence (0 vs 100); Technical (63 vs 88); Content & trust (42 vs 62).

Top fixes (ranked by impact)

Section titled “Top fixes (ranked by impact)”
  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Add about/team pages, and refresh stale content.
  3. Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

Section titled “Firms ranked near this one”
The firms nearest St Peters Vets Worcester in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Ambleside Veterinary Clinic#857/1002 places above you
The Mind Vet - Behavioural Medicine Service#1248/1002 places below you
Stocks Veterinary Centre - Lower Wick#759/1003 places above you
Morris a D#1347/1003 places below you

Context (not scored)

Section titled “Context (not scored)”
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 59 · accessibility 91 · best practices 81 · SEO 100 — biggest losses: Background and foreground colors do not have a sufficient contrast ratio.; Network dependency tree; Use efficient cache lifetimes
Google profile detail15 photos · claimed · has a description · hours listed · 0 of 6 reviews are one star
Backlinks76 referring domains · 431 links · rank 180
Site structure1 pages crawled · 47 internal links per page · reachable in: contact 1 click, team 1 click, services 1 click · 0% of links use a generic anchor · 21 sitemap pages not reachable by following links
Sitemap22 URLs listed · declared in robots.txt · newest entry 103 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Section titled “Where to get this fixed”

St Peters Vets Worcester’s lowest-scoring pillars among those we publish remediation guidance for:

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.