Cameron-Mitchell Osteopaths — Worcester Physiotherapy Digital Visibility Score

Digital Visibility Score: 57 / 100 · Rank 9 of 45

Digital Visibility Score57/100Rank 9 of 45 · top 18%Furthest behind-14Speed & CWV: 48 against a sector median of 62

Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	48	62	−14
Technical	100	75	+25
Local presence	76	72	+4
Visibility	22	7	+15
AI search presence	20	0	+20
Content & trust	—	50	not measured

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-14
Technical		+25
Local presence		+4
Visibility		+15
AI search presence		+20
Content & trust		not measured

Where this firm ranks

Ranks for 1 of 12 keywords, average position 5, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Worcester	not in top 100
physio Worcester	not in top 100
best physiotherapist Worcester	not in top 100
sports injury clinic Worcester	not in top 100
back pain treatment Worcester	not in top 100
chiropractor Worcester	not in top 100
osteopath Worcester	#5
private physio Worcester	not in top 100
rehabilitation clinic Worcester	not in top 100
physiotherapy St Johns	not in top 100
physiotherapy Barbourne	not in top 100
physio St Johns	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Worcester Physiotherapy Clinic, on every pillar.

Speed & CWV		48
Technical		100
Local presence		76
Visibility		22
AI search presence		20

this firm sector median leader

Cameron-Mitchell Osteopaths trails Worcester Physiotherapy Clinic by 160 points across 4 pillars, but 64% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical.

AI search presence

Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Worcester?
✗	Which physio clinic in Worcester would you recommend for a sports injury?
✗	Top rated physiotherapy in Worcester
✗	I have back pain and live in Worcester - who should I see?
✓	Best physiotherapy in St Johns, Worcester	cited by domain

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	35
Locations	1
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

back pain treatment4
shoulder pain treatment3
sports massage3
neck pain relief3
root cause analysis2
short notice appointments2
upper back issue2
mobility concerns2
chronic problem2
acute back pain2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Visibility	22	ranks for 1 of 12 keywords · average position 5 · local 3-pack: 0
Local presence	76	35 reviews · rated 5 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: — · robots.txt allows crawling: yes · sitemap: yes · structured data: —

Key findings

Speed & CWV: 48/100, below the sector median of 62.

How this compares to the leader

Worcester Physiotherapy Clinic leads the index with 83/100. The largest gaps are: AI search presence (20 vs 80); Visibility (22 vs 64); Speed & CWV (48 vs 82).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest Cameron-Mitchell Osteopaths in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Drive Sports Medicine	#7	62/100	2 places above you
Droitwich Back & Neck Clinic - Chiropractor	#11	56/100	2 places below you
206 Physiotherapy and Sports Massage	#6	62/100	3 places above you
Costello Chiropractic Clinic	#12	55/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 59 · accessibility 92 · best practices 96 · SEO 42 — biggest losses: Improve image delivery; Avoid multiple page redirects; `[aria-hidden="true"]` elements contain focusable descendents
Google profile detail	2 photos · claimed · has a description · hours listed · 0 of 35 reviews are one star
Backlinks	95 referring domains · 160 links · rank 181
Site structure	Not crawled — homepage HTTP 404

Where to get this fixed

Cameron-Mitchell Osteopaths’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (20/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (22/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.