Black Pear Physio — Worcester Physiotherapy Digital Visibility Score

Digital Visibility Score: 59 / 100 · Rank 8 of 45

Digital Visibility Score59/100Rank 8 of 45 · top 16%Problems found1No structured data on the homepage Furthest behind-18Speed & CWV: 44 against a sector median of 62

Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	44	62	−18
Technical	75	75	level
Local presence	77	72	+5
Visibility	40	7	+33
AI search presence	40	0	+40
Content & trust	75	50	+25

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-18
Technical		0
Local presence		+5
Visibility		+33
AI search presence		+40
Content & trust		+25

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.

Where this firm ranks

Ranks for 8 of 12 keywords, average position 13.3, in the local 3-pack for 4 keywords.

Keyword	Position
physiotherapy Worcester	#4
physio Worcester	#3
best physiotherapist Worcester	#2
sports injury clinic Worcester	#3
back pain treatment Worcester	#27
chiropractor Worcester	not in top 100
osteopath Worcester	not in top 100
private physio Worcester	#2
rehabilitation clinic Worcester	#21
physiotherapy St Johns	not in top 100
physiotherapy Barbourne	not in top 100
physio St Johns	#44

The gap to the leader

This firm against the sector median and the index leader, Worcester Physiotherapy Clinic, on every pillar.

Speed & CWV		44
Technical		75
Local presence		77
Visibility		40
AI search presence		40
Content & trust		75

this firm sector median leader

Black Pear Physio trails Worcester Physiotherapy Clinic by 150 points across 5 pillars, but 52% of that is AI search presence and Speed & CWV alone. It already matches or beats the leader on Content & trust.

AI search presence

Named in 2 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Worcester?
✓	Which physio clinic in Worcester would you recommend for a sports injury?	named
✓	Top rated physiotherapy in Worcester	cited by domain
✗	I have back pain and live in Worcester - who should I see?
✗	Best physiotherapy in St Johns, Worcester

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	29
Locations	2
Reviews in last 90 days	1
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	75	about page: yes · team page: yes · credentials: no · blog or news: yes · homepage: 385 words · last changed: 4 days ago
Visibility	40	ranks for 8 of 12 keywords · average position 13.3 · local 3-pack: 4
Local presence	77	29 reviews · rated 5 · 1 new in 90 days
Technical	75	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: no

Key findings

Speed & CWV: 44/100, below the sector median of 62.

How this compares to the leader

Worcester Physiotherapy Clinic leads the index with 83/100. The largest gaps are: AI search presence (40 vs 80); Speed & CWV (44 vs 82); Technical (75 vs 100).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest Black Pear Physio in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
206 Physiotherapy and Sports Massage	#6	62/100	2 places above you
Worcester Chiropractic Clinic	#10	57/100	2 places below you
Select Physio	#5	64/100	3 places above you
Droitwich Back & Neck Clinic - Chiropractor	#11	56/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 36 · accessibility 83 · best practices 81 · SEO 92 — biggest losses: `<frame>` or `<iframe>` elements do not have a title; Minimize main-thread work; Links do not have a discernible name
Google profile detail	1 photo · unclaimed · no description · hours listed
Backlinks	106 referring domains · 226 links · rank 129
Site structure	1 pages crawled · 32 internal links per page · reachable in: contact 1 click, about 1 click, team 1 click, services 1 click · 0% of links use a generic anchor · 33 sitemap pages not reachable by following links
Sitemap	34 URLs listed · declared in robots.txt · newest entry 7 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Black Pear Physio’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (40/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (40/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.