Posture Right Chiropractors — Gloucester Physiotherapy Digital Visibility Score

Digital Visibility Score: 57 / 100 · Rank 17 of 46

Digital Visibility Score57/100Rank 17 of 46 · top 36%Problems found1The site has not changed in a long time One page from the first1Closest: back pain treatment Gloucester at #16 Furthest behind-12Content & trust: 37 against a sector median of 49

Measured 1 September 2026 via the PYC Gloucester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	60	63	−3
Technical	100	88	+12
Local presence	93	72.5	+20.5
Visibility	16	10.5	+5.5
AI search presence	0	0	level
Content & trust	37	49	−12

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-3
Technical		+12
Local presence		+20.5
Visibility		+5.5
AI search presence		0
Content & trust		-12

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth knowingThe site has not changed in a long timeThe homepage last reported a change 5.5 years ago.

Where this firm ranks

Ranks for 2 of 12 keywords, average position 9, in the local 3-pack for 1 keyword.

Keyword	Position
physiotherapy Gloucester	not in top 100
physio Gloucester	not in top 100
best physiotherapist Gloucester	not in top 100
sports injury clinic Gloucester	not in top 100
back pain treatment Gloucester	#16
chiropractor Gloucester	#2
osteopath Gloucester	not in top 100
private physio Gloucester	not in top 100
rehabilitation clinic Gloucester	not in top 100
physiotherapy Quedgeley	not in top 100
physiotherapy Hucclecote	not in top 100
physio Quedgeley	not in top 100

The gap to the leader

This firm against the sector median and the index leader, 5 Valleys Physio Ltd (Gloucester), on every pillar.

Speed & CWV		60
Technical		100
Local presence		93
Visibility		16
AI search presence		0
Content & trust		37

this firm sector median leader

Posture Right Chiropractors trails 5 Valleys Physio Ltd (Gloucester) by 192 points across 4 pillars, but 74% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Technical, Local presence.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

back pain treatment Gloucester

#16

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Gloucester?
✗	Which physio clinic in Gloucester would you recommend for a sports injury?
✗	Top rated physiotherapy in Gloucester
✗	I have back pain and live in Gloucester - who should I see?
✗	Best physiotherapy in Quedgeley, Gloucester

Local presence

Google Business Profile.

Rating	4.9 / 5
Reviews	101
Locations	1
Reviews in last 90 days	4
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

back pain relief23
shoulder posture14
reception staff8
hip pain5
off pain killers3
friendly reception3
friendly chiropractors2
sciatica pain2
individualized treatment2
improved flexibility2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	37	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 1,563 words · last changed: 2007 days ago
Visibility	16	ranks for 2 of 12 keywords · average position 9 · local 3-pack: 1
Local presence	93	101 reviews · rated 4.9 · 4 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Content & trust: 37/100, below the sector median of 49.

How this compares to the leader

5 Valleys Physio Ltd (Gloucester) leads the index with 78/100. The largest gaps are: AI search presence (0 vs 100); Content & trust (37 vs 79); Visibility (16 vs 54).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Posture Right Chiropractors in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Back In Shape Cheltenham	#15	58/100	2 places above you
Bouncing Back Injury Clinic	#19	54/100	2 places below you
Performance Chiropractic Gloucester	#14	60/100	3 places above you
Cotswold Sports & Beauty Therapy	#20	54/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 70 · accessibility 97 · best practices 69 · SEO 100 — biggest losses: Forced reflow; Improve image delivery; Background and foreground colors do not have a sufficient contrast ratio.
Google profile detail	48 photos · claimed · has a description · hours listed · 1 of 101 reviews are one star
Backlinks	63 referring domains · 151 links · rank 70 · 77 broken
Site structure	25 pages crawled · 66.2 internal links per page · reachable in: contact 1 click, about 1 click, services 1 click · 0% of links use a generic anchor
Sitemap	10 URLs listed · declared in robots.txt · newest entry 69 days old · 3 of 5 sampled URLs resolve

Where to get this fixed

Posture Right Chiropractors’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (16/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.