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Cotswold Sports & Beauty Therapy — Gloucester Physiotherapy Digital Visibility Score

Digital Visibility Score: 54 / 100 · Rank 20 of 46

Digital Visibility Score54/100Rank 20 of 46 · top 42%Critical problem1Search engines are being told not to index this siteFurthest behind-2.5Visibility: 8 against a sector median of 10.5

Measured 1 September 2026 via the PYC Gloucester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Section titled “Pillar breakdown vs sector median”
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV6763+4
Technical8888level
Local presence7972.5+6.5
Visibility810.5−2.5
AI search presence00level
Content & trust6049+11
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV+4
Technical0
Local presence+6.5
Visibility-2.5
AI search presence0
Content & trust+11

Problems found

Section titled “Problems found”
1 critical problem found. These are specific, checkable faults on the site — not opinions about it.
  • CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.

Where this firm ranks

Section titled “Where this firm ranks”
Ranks for 2 of 12 keywords, average position 61, in the local 3-pack for 0 keywords.
KeywordPosition
physiotherapy Gloucesternot in top 100
physio Gloucesternot in top 100
best physiotherapist Gloucesternot in top 100
sports injury clinic Gloucester#54
back pain treatment Gloucester#68
chiropractor Gloucesternot in top 100
osteopath Gloucesternot in top 100
private physio Gloucesternot in top 100
rehabilitation clinic Gloucesternot in top 100
physiotherapy Quedgeleynot in top 100
physiotherapy Hucclecotenot in top 100
physio Quedgeleynot in top 100

The gap to the leader

Section titled “The gap to the leader”
This firm against the sector median and the index leader, 5 Valleys Physio Ltd (Gloucester), on every pillar.
Speed & CWV67
Technical88
Local presence79
Visibility8
AI search presence0
Content & trust60

this firm sector median leader

Cotswold Sports & Beauty Therapy trails 5 Valleys Physio Ltd (Gloucester) by 181 points across 5 pillars, but 81% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical.

AI search presence

Section titled “AI search presence”
Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗Who are the best physiotherapists in Gloucester?
✗Which physio clinic in Gloucester would you recommend for a sports injury?
✗Top rated physiotherapy in Gloucester
✗I have back pain and live in Gloucester - who should I see?
✗Best physiotherapy in Quedgeley, Gloucester

Local presence

Section titled “Local presence”
Google Business Profile.
Rating4.9 / 5
Reviews88
Locations1
Reviews in last 90 days0
Address matches websiteyes

What customers talk about

Section titled “What customers talk about”
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
  • relaxing treatment13
  • welcoming staff8
  • hot stone massage6
  • sports massage6
  • injury treatment4
  • lymphatic drainage massage3
  • hard massage3
  • effective masseur3
  • lomi lomi massage2
  • dry needling2

Why this score

Section titled “Why this score”
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust60about page: no · team page: no · credentials: yes · blog or news: yes · homepage: 995 words
Visibility8ranks for 2 of 12 keywords · average position 61 · local 3-pack: 0
Local presence7988 reviews · rated 4.9 · 0 new in 90 days
Technical88HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

Section titled “Key findings”
  • No pillar falls materially below the sector median this quarter.

How this compares to the leader

Section titled “How this compares to the leader”

5 Valleys Physio Ltd (Gloucester) leads the index with 78/100. The largest gaps are: AI search presence (0 vs 100); Visibility (8 vs 54); Content & trust (60 vs 79).

Top fixes (ranked by impact)

Section titled “Top fixes (ranked by impact)”
  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  3. Add about/team pages, and refresh stale content.

Firms ranked near this one

Section titled “Firms ranked near this one”
The firms nearest Cotswold Sports & Beauty Therapy in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
Em Stuart Injuries#1855/1002 places above you
Optimal Chiropractic & Health#2254/1002 places below you
Posture Right Chiropractors#1757/1003 places above you
Uplift Chiropractic#2353/1003 places below you

Context (not scored)

Section titled “Context (not scored)”
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 75 · accessibility 100 · best practices 96 · SEO 100 — biggest losses: Forced reflow; Browser errors were logged to the console; LCP request discovery
Google profile detail112 photos · claimed · has a description · hours listed · 1 of 88 reviews are one star
Backlinks56 referring domains · 127 links · rank 97
Site structure25 pages crawled · 76.1 internal links per page · reachable in: contact 1 click · 6% of links use a generic anchor
Sitemap64 URLs listed · declared in robots.txt · newest entry 97 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Section titled “Where to get this fixed”

Cotswold Sports & Beauty Therapy’s lowest-scoring pillars among those we publish remediation guidance for:

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.