Richard Falconer Architect — Gloucester Architect Digital Visibility Score

Digital Visibility Score: 36 / 100 · Rank 30 of 35

Digital Visibility Score36/100Rank 30 of 35Critical problem1The site is not served over HTTPSFurthest behind-75Technical: 0 against a sector median of 75

Measured 1 September 2026 via the PYC Gloucester Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	100	66	+34
Technical	0	75	−75
Local presence	63	67	−4
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	—	47.5	not measured

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+34
Technical		-75
Local presence		-4
Visibility		0
AI search presence		0
Content & trust		not measured

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalThe site is not served over HTTPSBrowsers mark it as not secure, and it is a ranking signal in its own right.
• Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Gloucester	not in top 100
architect Gloucester	not in top 100
architectural services Gloucester	not in top 100
house extension architect Gloucester	not in top 100
planning application architect Gloucester	not in top 100
listed building architect Gloucester	not in top 100
residential architects Gloucester	not in top 100
commercial architects Gloucester	not in top 100
self build architect Gloucester	not in top 100
loft conversion architect Gloucester	not in top 100
barn conversion architect Gloucester	not in top 100
conservation architect Gloucester	not in top 100

The gap to the leader

This firm against the sector median and the index leader, CK Architectural Gloucestershire, on every pillar.

Speed & CWV		100
Technical		0
Local presence		63
Visibility		0
AI search presence		0

this firm sector median leader

Richard Falconer Architect trails CK Architectural Gloucestershire by 280 points across 4 pillars, but 71% of that is Technical and AI search presence alone. It already matches or beats the leader on Speed & CWV.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Gloucester?
✗	Which architect in Gloucester would you recommend for a house extension?
✗	Top rated architectural practices in Gloucester
✗	I need an architect in Gloucester - who should I contact?
✗	Conservation architects in Gloucester

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	63	0 reviews · 0 new in 90 days
Technical	0	HTTPS: no · page allows indexing: — · robots.txt allows crawling: — · sitemap: no · structured data: —

Key findings

• Technical: 0/100, below the sector median of 75.

How this compares to the leader

CK Architectural Gloucestershire leads the index with 79/100. The largest gaps are: Technical (0 vs 100); AI search presence (0 vs 100); Visibility (0 vs 76).

Top fixes (ranked by impact)

1. Add valid LocalBusiness schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.

Firms ranked near this one

The firms nearest Richard Falconer Architect in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
D 2 B Designs	#28	38/100	2 places above you
RM Architectural Services	#32	35/100	2 places below you
Peter A Marshall Architect Limited	#27	40/100	3 places above you
blueprint	#33	23/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 100 · accessibility 73 · best practices 70 · SEO 80 — biggest losses: Does not redirect HTTP traffic to HTTPS; Does not use HTTPS; Page has unsuccessful HTTP status code
Google profile detail	1 photo · unclaimed · no description · hours listed
Backlinks	36 referring domains · 37 links · rank 56
Site structure	Not crawled — homepage HTTP 403

Where to get this fixed

Richard Falconer Architect’s lowest-scoring pillars among those we publish remediation guidance for:

• Technical (0/100) — read SEO automation on running these technical checks continuously rather than once a quarter. Background on analysing this pillar: technical.
• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveMorgan Barnfield Construction#29 · 38/100 Full indexAll 35 firms ↓ Ranked belowConault Design#31 · 35/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.