ROME Physio Rehab Hotwells — Bristol Physiotherapy Digital Visibility Score

Digital Visibility Score: 56 / 100 · Rank 22 of 62

Digital Visibility Score56/100Rank 22 of 62 · top 34%Problems found1The site has not changed in a long time Furthest behind-8Speed & CWV: 57 against a sector median of 65

Measured 1 September 2026 via the PYC Bristol Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	57	65	−8
Technical	100	88	+12
Local presence	77	75	+2
Visibility	0	4	−4
AI search presence	0	0	level
Content & trust	87	58	+29

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-8
Technical		+12
Local presence		+2
Visibility		-4
AI search presence		0
Content & trust		+29

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth knowingThe site has not changed in a long timeThe homepage last reported a change 5.5 years ago.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bristol	not in top 100
physio Bristol	not in top 100
best physiotherapist Bristol	not in top 100
sports injury clinic Bristol	not in top 100
back pain treatment Bristol	not in top 100
chiropractor Bristol	not in top 100
osteopath Bristol	not in top 100
private physio Bristol	not in top 100
rehabilitation clinic Bristol	not in top 100
physiotherapy Clifton	not in top 100
physiotherapy Redland	not in top 100
physio Clifton	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Bristol Physio, on every pillar.

Speed & CWV		57
Technical		100
Local presence		77
Visibility		0
AI search presence		0
Content & trust		87

this firm sector median leader

ROME Physio Rehab Hotwells trails Bristol Physio by 158 points across 3 pillars, but 84% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical, Local presence, Content & trust.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bristol?
✗	Which physio clinic in Bristol would you recommend for a sports injury?
✗	Top rated physiotherapy in Bristol
✗	I have back pain and live in Bristol - who should I see?
✗	Best physiotherapy in Clifton, Bristol

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	44
Locations	1
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

clinic9
injuries6
neck6
exercises6
capacitive-resistive electric transfer5
facial treatment4
reduce3
technology3
laser2
lymphatic massage2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	87	about page: yes · team page: yes · credentials: yes · blog or news: yes · homepage: 1,605 words · last changed: 2010 days ago
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	77	44 reviews · rated 5 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

Bristol Physio leads the index with 76/100. The largest gaps are: AI search presence (0 vs 80); Visibility (0 vs 52); Speed & CWV (57 vs 83).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest ROME Physio Rehab Hotwells in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Fit Forming	#20	56/100	2 places above you
Staple Hill Osteopathy	#24	55/100	2 places below you
Evolve Physio Clinic	#19	56/100	3 places above you
ICAHT - Centre Of Integrative Medicine (Holistic Clinic)	#25	54/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 59 · accessibility 82 · best practices 96 · SEO 92 — biggest losses: Background and foreground colors do not have a sufficient contrast ratio.; Links do not have a discernible name; Reduce unused CSS
Google profile detail	45 photos · claimed · has a description · no hours listed · 0 of 44 reviews are one star
Backlinks	36 referring domains · 521 links · rank 196
Site structure	4 pages crawled · 15.8 internal links per page · reachable in: contact 1 click, team 2 clicks · 0% of links use a generic anchor
Sitemap	declared in robots.txt

Where to get this fixed

ROME Physio Rehab Hotwells’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.