Worcester Physiotherapy Clinic — Worcester Physiotherapy Digital Visibility Score

Digital Visibility Score: 83 / 100 · Rank 1 of 45

Digital Visibility Score83/100Rank 1 of 45 · top 1%Problems found1The site has not changed in a long time One page from the first1Closest: physio St Johns at #11

Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	82	62	+20
Technical	100	75	+25
Local presence	100	72	+28
Visibility	64	7	+57
AI search presence	80	0	+80
Content & trust	53	50	+3

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+20
Technical		+25
Local presence		+28
Visibility		+57
AI search presence		+80
Content & trust		+3

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth knowingThe site has not changed in a long timeThe homepage last reported a change 4.5 years ago.

Where this firm ranks

Ranks for 10 of 12 keywords, average position 6.4, in the local 3-pack for 5 keywords.

Keyword	Position
physiotherapy Worcester	#1
physio Worcester	#1
best physiotherapist Worcester	#1
sports injury clinic Worcester	#1
back pain treatment Worcester	#1
chiropractor Worcester	#42
osteopath Worcester	not in top 100
private physio Worcester	#1
rehabilitation clinic Worcester	#4
physiotherapy St Johns	#1
physiotherapy Barbourne	not in top 100
physio St Johns	#11

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

physio St Johns

#11

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 4 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✓	Who are the best physiotherapists in Worcester?	cited by domain
✓	Which physio clinic in Worcester would you recommend for a sports injury?	cited by domain
✗	Top rated physiotherapy in Worcester
✓	I have back pain and live in Worcester - who should I see?	cited by domain
✓	Best physiotherapy in St Johns, Worcester	cited by domain

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	184
Locations	1
Reviews in last 90 days	20
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

knowledgeable staff33
exercise prescription19
training plan14
injury recovery8
rehab exercises6
quick diagnosis6
back pain treatment6
hamstring injury treatment4
root cause analysis3
leg muscle strengthening2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	53	about page: yes · team page: yes · credentials: no · blog or news: no · homepage: 1,582 words · last changed: 1629 days ago
Visibility	64	ranks for 10 of 12 keywords · average position 6.4 · local 3-pack: 5
Local presence	100	184 reviews · rated 5 · 20 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

Top fixes (ranked by impact)

Add about/team pages, and refresh stale content.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.

Firms ranked near this one

The firms nearest Worcester Physiotherapy Clinic in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Physio Zone Klinic	#3	70/100	2 places below you
Remedium Wellness Osteopath x D1 Worcester	#4	68/100	3 places below you
Select Physio	#5	64/100	4 places below you
206 Physiotherapy and Sports Massage	#6	62/100	5 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company 12954452 · 5.9 years old · active · SIC 86900
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 68 · accessibility 77 · best practices 74 · SEO 100 — biggest losses: Background and foreground colors do not have a sufficient contrast ratio.; Reduce unused JavaScript; Does not use HTTPS
Google profile detail	10 photos · claimed · has a description · hours listed · 0 of 184 reviews are one star
Backlinks	56 referring domains · 66 links · rank 73
Site structure	1 pages crawled · 111 internal links per page · reachable in: contact 1 click, about 1 click, team 1 click, services 1 click · 2% of links use a generic anchor · 12 sitemap pages not reachable by following links
Sitemap	12 URLs listed · declared in robots.txt · newest entry 299 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Worcester Physiotherapy Clinic’s lowest-scoring pillars among those we publish remediation guidance for:

Content & trust (53/100) and Visibility (64/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing these pillars: content & trust, visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.