Digital Visibility Score: 73 / 100 · Rank 2 of 45
Measured 1 September 2026 via the PYC Worcester Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology . Spotted an error? Request a correction .
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV +13 Technical +25 Local presence +28 Visibility +43 AI search presence +20 Content & trust +20
These are specific, checkable faults on the site — not opinions about it.
Worth knowing The site has not changed in a long time The homepage last reported a change 5.9 years ago.
Ranks for 12 of 12 keywords, average position 21.9, in the local 3-pack for 0 keywords.
Keyword Position physiotherapy Worcester #6 physio Worcester #5 best physiotherapist Worcester #5 sports injury clinic Worcester #5 back pain treatment Worcester #16 chiropractor Worcester #41 osteopath Worcester #66 private physio Worcester #4 rehabilitation clinic Worcester #30 physiotherapy St Johns #11 physiotherapy Barbourne #32 physio St Johns #42
This firm against the sector median and the index leader, Worcester Physiotherapy Clinic, on every pillar.
Speed & CWV 75 Technical 100 Local presence 100 Visibility 50 AI search presence 20 Content & trust 70
Response Physio Worcester trails Worcester Physiotherapy Clinic by 81 points across 3 pillars, but 91% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical, Local presence, Content & trust.
Ranked between #11 and #20 — one page from the first, ordered by how close.
#11 #16
2 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.
Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✗ Who are the best physiotherapists in Worcester? ✓ Which physio clinic in Worcester would you recommend for a sports injury? cited by domain ✗ Top rated physiotherapy in Worcester ✗ I have back pain and live in Worcester - who should I see? ✗ Best physiotherapy in St Johns, Worcester
Google Business Profile.
Rating 4.9 / 5 Reviews 183 Locations 1 Reviews in last 90 days 11 Address matches website yes
Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.
Lab (Lighthouse, mobile) 14.8s one throttled load on a datacentre machine Field (real users) 1.9s 75th percentile of actual Chrome visitors over 28 days
The lab figure is 7.6× the real-user figure. Both agree the site is performing acceptably for real visitors.
Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.
back pain relief 12 sports massage 5 shoulder injury 5 car accident recovery 5 detailed exercises 5 professional physiotherapist 4 thorough assessment 3 whiplash injury treatment 2 deep tissue massage 2 frozen shoulder treatment 2
What each score is made of. Every input here is in the open dataset , so the arithmetic can be checked rather than taken on trust.
Pillar Score Made up of Content & trust 70 about page: yes · team page: yes · credentials: no · blog or news: yes · homepage: 1,410 words · last changed: 2149 days ago Visibility 50 ranks for 12 of 12 keywords · average position 21.9 · local 3-pack: 0 Local presence 100 183 reviews · rated 4.9 · 11 new in 90 days Technical 100 HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes
No pillar falls materially below the sector median this quarter.
Worcester Physiotherapy Clinic leads the index with 83/100. The largest gaps are: AI search presence (20 vs 80); Visibility (50 vs 64).
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Add about/team pages, and refresh stale content.
The firms nearest Response Physio Worcester in this ranking, beyond the two either side.
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology .
Companies House No confident match on the registered name Real-user speed (CrUX) LCP 1940ms · INP 96ms · CLS 0.01 · passes Core Web Vitals Lighthouse (lab, mobile) Performance 50 · accessibility 83 · best practices 96 · SEO 85 — biggest losses: Reduce unused JavaScript; Render-blocking requests; Missing source maps for large first-party JavaScript Google profile detail 17 photos · claimed · has a description · hours listed · 0 of 183 reviews are one star Backlinks 125 referring domains · 10171 links · rank 289 Site structure 25 pages crawled · 32.8 internal links per page · reachable in: contact 1 click, about 1 click, team 1 click · 0% of links use a generic anchor Sitemap 68 URLs listed · declared in robots.txt · newest entry 356 days old · 5 of 5 sampled URLs resolve
Response Physio Worcester’s lowest-scoring pillars among those we publish remediation guidance for:
How this is measured: see the index methodology , and the statistical methods behind each pillar. This index is published by PYC ; if you want this score moved, start here .