The Waterside at Royal Worcester by Berkeley — Worcester Construction Digital Visibility Score

Digital Visibility Score: 50 / 100 · Rank 20 of 55

Digital Visibility Score50/100Rank 20 of 55 · top 35%Furthest behind-15Local presence: 61 against a sector median of 76

Measured 29 August 2026 via the PYC Worcester Construction Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	60	61	−1
Technical	100	75	+25
Local presence	61	76	−15
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	60	37	+23

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-1
Technical		+25
Local presence		-15
Visibility		0
AI search presence		0
Content & trust		+23

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
builders Worcester	not in top 100
construction companies Worcester	not in top 100
best builders Worcester	not in top 100
house extensions Worcester	not in top 100
loft conversions Worcester	not in top 100
new build developers Worcester	not in top 100
commercial construction Worcester	not in top 100
groundworks contractors Worcester	not in top 100
renovation builders Worcester	not in top 100
builders St John's	not in top 100
builders Barbourne	not in top 100
construction St John's	not in top 100

The gap to the leader

This firm against the sector median and the index leader, General Builds, on every pillar.

Speed & CWV		60
Technical		100
Local presence		61
Visibility		0
AI search presence		0
Content & trust		60

this firm sector median leader

The Waterside at Royal Worcester by Berkeley trails General Builds by 91 points across 4 pillars, but 67% of that is Visibility and Local presence alone. It already matches or beats the leader on Technical, Content & trust.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best builders in Worcester?
✗	Which construction company in Worcester would you recommend for an extension?
✗	Top rated building contractors in Worcester
✗	I need a builder in Worcester - who should I contact?
✗	Best construction firms in St John's, Worcester

Local presence

Google Business Profile.

Rating	2.3 / 5
Reviews	3
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	60	about page: yes · team page: no · credentials: no · blog or news: yes · homepage: 1,618 words
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	61	3 reviews · rated 2.3 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Local presence: 61/100, below the sector median of 76.

How this compares to the leader

General Builds leads the index with 66/100. The largest gaps are: Visibility (0 vs 32); Local presence (61 vs 90); AI search presence (0 vs 20).

Top fixes (ranked by impact)

Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest The Waterside at Royal Worcester by Berkeley in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Andy Johnson - Chimney Sweep & Stove Installer - Worcestershire	#18	50/100	2 places above you
DMR General Builder	#22	49/100	2 places below you
1Eighty Roofing Solutions Ltd	#17	50/100	3 places above you
Emzical Entertainment	#23	49/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 54 · accessibility 94 · best practices 74 · SEO 92 — biggest losses: Links do not have a discernible name; Reduce JavaScript execution time; Use efficient cache lifetimes
Google profile detail	18 photos · claimed · no description · no hours listed
Backlinks	3042 referring domains · 66866 links · rank 356 · 42 broken
Site structure	1 pages crawled · 170 internal links per page · reachable in: contact 1 click, about 1 click · 0% of links use a generic anchor

Where to get this fixed

The Waterside at Royal Worcester by Berkeley’s lowest-scoring pillars among those we publish remediation guidance for:

Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.