Even Stride Veterinary Physiotherapy - Cheltenham — Gloucester Vet Digital Visibility Score

Digital Visibility Score: 50 / 100 · Rank 13 of 21

Digital Visibility Score50/100Rank 13 of 21Critical problem1Search engines are being told not to index this siteFurthest behind-21Visibility: 0 against a sector median of 21

Measured 1 September 2026 via the PYC Gloucester Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	68	62	+6
Technical	88	88	level
Local presence	66	76	−10
Visibility	0	21	−21
AI search presence	0	0	level
Content & trust	55	70	−15

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+6
Technical		0
Local presence		-10
Visibility		-21
AI search presence		0
Content & trust		-15

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
vets Gloucester	not in top 100
veterinary practice Gloucester	not in top 100
best vets Gloucester	not in top 100
emergency vet Gloucester	not in top 100
cat vet Gloucester	not in top 100
dog vet Gloucester	not in top 100
24 hour vet Gloucester	not in top 100
vet costs Gloucester	not in top 100
animal hospital Gloucester	not in top 100
vets Quedgeley	not in top 100
vets Hucclecote	not in top 100
veterinary Quedgeley	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Wood Veterinary Group Animal Hospital, on every pillar.

Speed & CWV		68
Technical		88
Local presence		66
Visibility		0
AI search presence		0
Content & trust		55

this firm sector median leader

Even Stride Veterinary Physiotherapy - Cheltenham trails Wood Veterinary Group Animal Hospital by 183 points across 4 pillars, but 79% of that is Visibility and AI search presence alone. It already matches or beats the leader on Technical, Content & trust.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best vets in Gloucester?
✗	Which veterinary practice in Gloucester would you recommend?
✗	Top rated vets in Gloucester
✗	My pet is unwell in Gloucester - which vet should I call?
✗	Best vets in Quedgeley, Gloucester

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	3
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	55	about page: yes · team page: no · credentials: no · blog or news: yes · homepage: 429 words
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	66	3 reviews · rated 5 · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

• Local presence: 66/100, below the sector median of 76.
• Visibility: 0/100, below the sector median of 21.
• Content & trust: 55/100, below the sector median of 70.

How this compares to the leader

Wood Veterinary Group Animal Hospital leads the index with 79/100. The largest gaps are: Visibility (0 vs 84); AI search presence (0 vs 60); Local presence (66 vs 99).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Even Stride Veterinary Physiotherapy - Cheltenham in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
K Wakeman Veterinary Physiotherapy	#11	52/100	2 places above you
Poultry Health Services (at Wood Vets)	#15	48/100	2 places below you
Cheltenham Equine Vets	#10	52/100	3 places above you
BCVA Ltd	#16	46/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 41 · accessibility 97 · best practices 96 · SEO 92 — biggest losses: Background and foreground colors do not have a sufficient contrast ratio.; Reduce JavaScript execution time; Reduce unused JavaScript
Google profile detail	14 photos · claimed · has a description · hours listed
Backlinks	23 referring domains · 39 links · rank 38 · 14 broken
Site structure	14 pages crawled · 13.6 internal links per page · reachable in: about 1 click, services 1 click · 1% of links use a generic anchor · 0 sitemap pages not reachable by following links
Sitemap	2 URLs listed · declared in robots.txt · newest entry 1441 days old · 2 of 2 sampled URLs resolve

Where to get this fixed

Even Stride Veterinary Physiotherapy - Cheltenham’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveCotswold Equine Physio#12 · 51/100 Full indexAll 21 firms ↓ Ranked belowFour Wet Paws Hydrotherapy and Physiotherapy#14 · 48/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.