Stantec — Bristol Architect Digital Visibility Score

Digital Visibility Score: 48 / 100 · Rank 48 of 80

Digital Visibility Score48/100Rank 48 of 80Problems found1No XML sitemap foundFurthest behind-20.5Content & trust: 20 against a sector median of 40.5

Measured 31 August 2026 via the PYC Bristol Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	58	66	−8
Technical	88	75	+13
Local presence	86	76.5	+9.5
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	20	40.5	−20.5

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-8
Technical		+13
Local presence		+9.5
Visibility		0
AI search presence		0
Content & trust		-20.5

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
architects Bristol	not in top 100
architect Bristol	not in top 100
architectural services Bristol	not in top 100
house extension architect Bristol	not in top 100
planning application architect Bristol	not in top 100
listed building architect Bristol	not in top 100
residential architects Bristol	not in top 100
commercial architects Bristol	not in top 100
self build architect Bristol	not in top 100
loft conversion architect Bristol	not in top 100
barn conversion architect Bristol	not in top 100
conservation architect Bristol	not in top 100

The gap to the leader

This firm against the sector median and the index leader, 3bd Architects, on every pillar.

Speed & CWV		58
Technical		88
Local presence		86
Visibility		0
AI search presence		0
Content & trust		20

this firm sector median leader

Stantec trails 3bd Architects by 143 points across 5 pillars, but 68% of that is Content & trust and Speed & CWV alone. It already matches or beats the leader on AI search presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Bristol?
✗	Which architect in Bristol would you recommend for a house extension?
✗	Top rated architectural practices in Bristol
✗	I need an architect in Bristol - who should I contact?
✗	Conservation architects in Bristol

Local presence

Google Business Profile.

Rating	4.9 / 5
Reviews	8
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Lab speed against real users

Largest Contentful Paint measured two ways: one throttled lab run, against 28 days of real Chrome users.

Lab (Lighthouse, mobile)	4.0s	one throttled load on a datacentre machine
Field (real users)	3.1s	75th percentile of actual Chrome visitors over 28 days

The lab figure is 1.3× the real-user figure. The lab test looks acceptable while real visitors are failing Core Web Vitals. This is the more serious direction of disagreement: the problem is real and a one-off lab run is missing it. The metric failing for real users is loading (LCP) and layout shift (CLS).

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	20	about page: no · team page: no · credentials: no · blog or news: no · homepage: 4,700 words
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	86	8 reviews · rated 4.9 · 0 new in 90 days
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: no · structured data: yes

Key findings

• Content & trust: 20/100, below the sector median of 40.5.

How this compares to the leader

3bd Architects leads the index with 70/100. The largest gaps are: Content & trust (20 vs 75); Speed & CWV (58 vs 100); Visibility (0 vs 31).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Stantec in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Piquant Collective	#46	48/100	2 places above you
7 Architects	#50	46/100	2 places below you
Apply Structure Ltd	#45	48/100	3 places above you
Extension Architecture Bristol - Extension Plans & Design	#51	46/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	LCP 3051ms · INP 153ms · CLS 0.15 · does not pass Core Web Vitals
Lighthouse (lab, mobile)	Performance 80 · accessibility 90 · best practices 100 · SEO 92 — biggest losses: Avoid large layout shifts; Render-blocking requests; `[aria-hidden="true"]` elements contain focusable descendents
Google profile detail	9 photos · claimed · has a description · hours listed · 0 of 8 reviews are one star
Backlinks	12974 referring domains · 95974 links · rank 399 · 116 broken
Site structure	5 pages crawled · 2.6 internal links per page · reachable in: services 1 click · 0% of links use a generic anchor
Sitemap	declared in robots.txt

Where to get this fixed

Stantec’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveRDK Civil Engineering Limited#47 · 48/100 Full indexAll 80 firms ↓ Ranked belowRed Twin Limited - Bristol#49 · 47/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.