AWW — Bristol Architect Digital Visibility Score

Digital Visibility Score: 50 / 100 · Rank 33 of 80

Digital Visibility Score50/100Rank 33 of 80 · top 41%Problems found1No structured data on the homepageFurthest behind-18Technical: 57 against a sector median of 75

Measured 31 August 2026 via the PYC Bristol Architect Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	80	66	+14
Technical	57	75	−18
Local presence	82	76.5	+5.5
Visibility	7	0	+7
AI search presence	0	0	level
Content & trust	55	40.5	+14.5

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+14
Technical		-18
Local presence		+5.5
Visibility		+7
AI search presence		0
Content & trust		+14.5

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 10, in the local 3-pack for 0 keywords.

Keyword	Position
architects Bristol	not in top 100
architect Bristol	not in top 100
architectural services Bristol	not in top 100
house extension architect Bristol	not in top 100
planning application architect Bristol	not in top 100
listed building architect Bristol	not in top 100
residential architects Bristol	not in top 100
commercial architects Bristol	#10
self build architect Bristol	not in top 100
loft conversion architect Bristol	not in top 100
barn conversion architect Bristol	not in top 100
conservation architect Bristol	not in top 100

The gap to the leader

This firm against the sector median and the index leader, 3bd Architects, on every pillar.

Speed & CWV		80
Technical		57
Local presence		82
Visibility		7
AI search presence		0
Content & trust		55

this firm sector median leader

AWW trails 3bd Architects by 114 points across 5 pillars, but 59% of that is Technical and Visibility alone. It already matches or beats the leader on AI search presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best architects in Bristol?
✗	Which architect in Bristol would you recommend for a house extension?
✗	Top rated architectural practices in Bristol
✗	I need an architect in Bristol - who should I contact?
✗	Conservation architects in Bristol

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	5
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	55	about page: yes · team page: no · credentials: no · blog or news: yes · homepage: 505 words
Visibility	7	ranks for 1 of 12 keywords · average position 10 · local 3-pack: 0
Local presence	82	5 reviews · rated 5 · 0 new in 90 days
Technical	57	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: — · sitemap: yes · structured data: no

Key findings

• Technical: 57/100, below the sector median of 75.

How this compares to the leader

3bd Architects leads the index with 70/100. The largest gaps are: Technical (57 vs 100); Visibility (7 vs 31); Speed & CWV (80 vs 100).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest AWW in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Grain Architecture Ltd	#31	51/100	2 places above you
gcp Chartered Architects	#35	50/100	2 places below you
Childs Sulzmann Architects	#30	51/100	3 places above you
Glass Extensions Design and Build Ltd	#36	50/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 66 · accessibility 100 · best practices 59 · SEO 100 — biggest losses: Reduce unused JavaScript; Network dependency tree; Use efficient cache lifetimes
Google profile detail	23 photos · claimed · no description · hours listed · 0 of 5 reviews are one star
Backlinks	252 referring domains · 582 links · rank 221
Site structure	1 pages crawled · 33 internal links per page · reachable in: contact 1 click, about 1 click · 0% of links use a generic anchor · 236 sitemap pages not reachable by following links
Sitemap	237 URLs listed · not declared in robots.txt · newest entry 7 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

AWW’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (7/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveStudio Sintaa#32 · 51/100 Full indexAll 80 firms ↓ Ranked belowCatscad Ltd#34 · 50/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.