Croft Vets Ltd — Bath Vet Digital Visibility Score

Digital Visibility Score: 51 / 100 · Rank 4 of 10

Digital Visibility Score51/100Rank 4 of 10 · top 33%Critical problem1Search engines are being told not to index this siteFurthest behind-13Content & trust: 17 against a sector median of 30

Measured 31 August 2026 via the PYC Bath Vet Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	80	71	+9
Technical	88	75	+13
Local presence	76	74.5	+1.5
Visibility	0	0	level
AI search presence	0	0	level
Content & trust	17	30	−13

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+9
Technical		+13
Local presence		+1.5
Visibility		0
AI search presence		0
Content & trust		-13

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
• Worth fixingVery little published contentThe homepage carries 8 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 0 of 12 keywords, in the local 3-pack for 0 keywords.

Keyword	Position
vets Bath	not in top 100
veterinary practice Bath	not in top 100
best vets Bath	not in top 100
emergency vet Bath	not in top 100
cat vet Bath	not in top 100
dog vet Bath	not in top 100
24 hour vet Bath	not in top 100
vet costs Bath	not in top 100
animal hospital Bath	not in top 100
vets Widcombe	not in top 100
vets Lansdown	not in top 100
veterinary Widcombe	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Bath Veterinary Group, Rosemary Lodge Veterinary Hospital, on every pillar.

Technical		88
Local presence		76
Visibility		0
AI search presence		0

this firm sector median leader

Croft Vets Ltd trails Bath Veterinary Group, Rosemary Lodge Veterinary Hospital by 195 points across 3 pillars, but 89% of that is AI search presence and Visibility alone. It already matches or beats the leader on Technical.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best vets in Bath?
✗	Which veterinary practice in Bath would you recommend?
✗	Top rated vets in Bath
✗	My pet is unwell in Bath - which vet should I call?
✗	Best vets in Widcombe, Bath

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	1
Locations	2
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	17	about page: no · team page: no · credentials: no · blog or news: no · homepage: 8 words · last changed: 42 days ago
Visibility	0	ranks for 0 of 12 keywords · local 3-pack: 0
Local presence	76	1 reviews · rated 5
Technical	88	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

• Content & trust: 17/100, below the sector median of 30.

How this compares to the leader

Bath Veterinary Group, Rosemary Lodge Veterinary Hospital leads the index with 65/100. The largest gaps are: AI search presence (0 vs 100); Visibility (0 vs 73); Local presence (76 vs 98).

Top fixes (ranked by impact)

1. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
2. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Croft Vets Ltd in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Bath Veterinary Centre	#2	64/100	2 places above you
Vee the Vet	#6	49/100	2 places below you
Bath Veterinary Group, Rosemary Lodge Veterinary Hospital	#1	65/100	3 places above you
Veterinary Pain Management	#7	49/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Google profile detail	1 photo · claimed · no description · no hours listed
Backlinks	53 referring domains · 345 links · rank 116
Site structure	1 pages crawled · 0 internal links per page
Sitemap	not declared in robots.txt · no lastmod dates

Where to get this fixed

Croft Vets Ltd’s lowest-scoring pillars among those we publish remediation guidance for:

• Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

↑ Ranked aboveKelston Vets#3 · 61/100 Full indexAll 10 firms ↓ Ranked belowCadence Equine Vets Ltd#5 · 49/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.