Sultana Khan Osteopathy — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 49 / 100 · Rank 42 of 67

Digital Visibility Score49/100Rank 42 of 67Problems found1Very little published contentOne page from the first1Closest: osteopath Bath at #16Furthest behind-23Content & trust: 30 against a sector median of 53

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	58	62	−4
Technical	100	88	+12
Local presence	69	73	−4
Visibility	4	4	level
AI search presence	0	0	level
Content & trust	30	53	−23

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-4
Technical		+12
Local presence		-4
Visibility		0
AI search presence		0
Content & trust		-23

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingVery little published contentThe homepage carries 276 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 16, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bath	not in top 100
physio Bath	not in top 100
best physiotherapist Bath	not in top 100
sports injury clinic Bath	not in top 100
back pain treatment Bath	not in top 100
chiropractor Bath	not in top 100
osteopath Bath	#16
private physio Bath	not in top 100
rehabilitation clinic Bath	not in top 100
physiotherapy Widcombe	not in top 100
physiotherapy Lansdown	not in top 100
physio Widcombe	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.

Technical		100
Local presence		69
Visibility		4
AI search presence		0
Content & trust		30

this firm sector median leader

Sultana Khan Osteopathy trails Hybrid Health Bath by 198 points across 4 pillars, but 63% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Technical.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

osteopath Bath

#16

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bath?
✗	Which physio clinic in Bath would you recommend for a sports injury?
✗	Top rated physiotherapy in Bath
✗	I have back pain and live in Bath - who should I see?
✗	Best physiotherapy in Widcombe, Bath

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	12
Locations	2
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

• symptoms3
• headache relief2
• gentle treatments2
• calming atmosphere2
• holistic approach2
• intuitive2
• healing2
• chronic2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	30	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 276 words
Visibility	4	ranks for 1 of 12 keywords · average position 16 · local 3-pack: 0
Local presence	69	12 reviews · rated 5 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

• Content & trust: 30/100, below the sector median of 53.

How this compares to the leader

Hybrid Health Bath leads the index with 80/100. The largest gaps are: AI search presence (0 vs 80); Content & trust (30 vs 75); Visibility (4 vs 46).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Sultana Khan Osteopathy in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Phase One / TEMPUS Gym	#40	49/100	2 places above you
FITZ AND PHYSIO	#44	48/100	2 places below you
Core Rehab: Neurophysio & Pilates	#39	49/100	3 places above you
Top To Toe Physiotherapy	#45	48/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 58 · accessibility 94 · best practices 100 · SEO 100 — biggest losses: Heading elements are not in a sequentially-descending order; Use efficient cache lifetimes; Improve image delivery
Google profile detail	1 photo · unclaimed · no description · hours listed · 0 of 10 reviews are one star
Backlinks	37 referring domains · 39 links · rank 0
Site structure	12 pages crawled · 37.5 internal links per page · reachable in: contact 1 click, about 1 click · 0% of links use a generic anchor · 1 sitemap pages not reachable by following links
Sitemap	10 URLs listed · not declared in robots.txt · newest entry 366 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Sultana Khan Osteopathy’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (4/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveSamuel Maddock Health Clinic#41 · 49/100 Full indexAll 67 firms ↓ Ranked belowBaby Check Bath (CIC)#43 · 48/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.