The Chandos Clinic — Bristol Physiotherapy Digital Visibility Score

Digital Visibility Score: 53 / 100 · Rank 33 of 62

Digital Visibility Score53/100Rank 33 of 62 Problems found2No XML sitemap found Furthest behind-25Technical: 63 against a sector median of 88

Measured 1 September 2026 via the PYC Bristol Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	76	65	+11
Technical	63	88	−25
Local presence	74	75	−1
Visibility	28	4	+24
AI search presence	0	0	level
Content & trust	60	58	+2

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+11
Technical		-25
Local presence		-1
Visibility		+24
AI search presence		0
Content & trust		+2

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.

Where this firm ranks

Ranks for 2 of 12 keywords, average position 4.5, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bristol	not in top 100
physio Bristol	not in top 100
best physiotherapist Bristol	not in top 100
sports injury clinic Bristol	not in top 100
back pain treatment Bristol	#6
chiropractor Bristol	not in top 100
osteopath Bristol	#3
private physio Bristol	not in top 100
rehabilitation clinic Bristol	not in top 100
physiotherapy Clifton	not in top 100
physiotherapy Redland	not in top 100
physio Clifton	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Bristol Physio, on every pillar.

Speed & CWV		76
Technical		63
Local presence		74
Visibility		28
AI search presence		0
Content & trust		60

this firm sector median leader

The Chandos Clinic trails Bristol Physio by 158 points across 5 pillars, but 74% of that is AI search presence and Technical alone. It already matches or beats the leader on Local presence.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bristol?
✗	Which physio clinic in Bristol would you recommend for a sports injury?
✗	Top rated physiotherapy in Bristol
✗	I have back pain and live in Bristol - who should I see?
✗	Best physiotherapy in Clifton, Bristol

Local presence

Google Business Profile.

Rating	4.8 / 5
Reviews	31
Locations	1
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

caring staff5
neck pain treatment4
cranial osteopathy2
knee complaints2
fibromyalgia2
calming presence2
gentle touch2
welcoming atmosphere2
holistic approach2
improved quality of life2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	60	about page: no · team page: yes · credentials: no · blog or news: yes · homepage: 1,163 words
Visibility	28	ranks for 2 of 12 keywords · average position 4.5 · local 3-pack: 0
Local presence	74	31 reviews · rated 4.8 · 0 new in 90 days
Technical	63	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: no · structured data: no

Key findings

Technical: 63/100, below the sector median of 88.

How this compares to the leader

Bristol Physio leads the index with 76/100. The largest gaps are: AI search presence (0 vs 80); Technical (63 vs 100); Visibility (28 vs 52).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest The Chandos Clinic in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Lucy Smith Osteopathy	#31	53/100	2 places above you
Greenway Osteopaths	#35	51/100	2 places below you
Clifton Chiropractic Clinic	#30	53/100	3 places above you
JC Therapy Clinic	#36	51/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company 04674268 · 23.5 years old · active · SIC 86900
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 69 · accessibility 82 · best practices 59 · SEO 92 — biggest losses: Minimize main-thread work; Touch targets do not have sufficient size or spacing.; Background and foreground colors do not have a sufficient contrast ratio.
Google profile detail	2 photos · claimed · has a description · hours listed · 1 of 31 reviews are one star
Backlinks	100 referring domains · 675 links · rank 208
Site structure	Not crawled — homepage HTTP 403

Where to get this fixed

The Chandos Clinic’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (28/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.